Anatomy Of The Artist Brain

[Music]

after some time of waiting it came back to [Music] me inside of this briefcase is where I

need to finally complete the biggest project of my career part A of the plan had gone flawlessly six hardworks created by six of the most talented

artists I can think of in six different parts of the world there's only one piece of the puzzle left to get an answer to my question and I'm the one who needs to solve it but before I try

and in order for you to understand this properly let's go back in time to August 2024 there was a question

which what is inspiration to cover my head [Applause] day and

night so I went on a mission to find out first I came up with a plan like in a game of telephone six artist and I would create artworks

inspired by each other's Arts using this Lenovo Joga slim 7i or Edition imagine with inel Once each artist finished their piece they would ship the laptop with their artwork in it to the next

creative the next creative would create something inspired by the previous participant ship it to the next artist and so on after the cycle was completed

the laptop would come back to me and it did this takes us to the second stage of my plan call it side B the

future now I will need to analyze the results to see what each artist created with the power of the slim 7 I do some research talk with

experts and create a final artwork inspired by all six artists to hopefully get an answer to my question so today I'm going to discover

the anatomy of the artist's brain okay so that's the theory now that sday has been put into practice let's see how it went

[Music] [Music] I created the first artwork in order to make this more

interesting I had to create something simple which it's pretty foreign to me but inspired by Japanese Street SS I managed to do I called it anatomy of the

artist brain the next up was be inspired by my art piece beex explored his own artist brain he tried

new art mediums he tried new art forms and came up with this [Music] masterpiece then the laptop took a

12-hour flight to Japan where it met gaku he inspired by Bea's work stepped out of his comfort zone and came up with

new and incredible edits and transitions which he filmed under Tokyo's neon lights and edited on the yoga SL 79 which then returned back to Europe to

Norway home of Maria calic she was inspired by gaku cinematography and created an absolutely unbelievable film about life meaning and memories powered

by the amazing Intel Core Ultra processor afterwards the laptop took a trip to India to meet another incredible filmmaker show their

Authority this is insane inspired by Maria's bfx and concept sh showcases the complexity of dreams and reality with

the help of some crazy CGI now 30,000 km West from India in the US Vanessa who drawn by sh's take on dreams and reality created a Fantastical scene of her

daughter and her hey congrats on being a part of that collab as well by the way huh the gawks artist collab you're you're one of them no Elliot that's you oh finally the laptop took the

longest trip yet to Australia where it met Elliot his AR is usually pretty minimal but inspired by Vanessa's imaginative and Incredibly detailed work

he created a masterpiece made up of 100 posters it worked now it's my turn but before I work on my artpiece and now that you've

seen in its purest form how inspiration Works let's find out how it feels it's history and its importance in the creative

process but I am not an expert to do this I put together a team of scientists art historians and artists so that they could explain this to me in more

detail the first person I interviewed was David igelman a renowned neuroscientist author and representer of the series The Creative brain I asked him about the scientific side of

inspiration and how our brain works once inspiration hits this is what he said the part that's so interesting to me is that this is what human brains do we

absorb the world around us and we constantly generate new versions of it we have this giant What's called the prefrontal cortex that's the part right behind the forehead and that is the part of the brain that allows us to think

about what ifs and what could be and that's what inspiration is is you see you've envisioned a future and then you think heck yeah I'm going to chase down that path and and make that happen and

that's when I realized that I had been doing just that without noticing my whole life you fit the machine constantly give it its nutrients

vitamins and minerals when it's time to create he mixes them all for you he makes you think of what ifs and you try them out pushing you to come up with

something new a remix of sorts and this process has been in existence for ages from prehistory and the cave paintings to the 20th century and

impressionist movement but how exactly did we go from this to this this is what I asked two of the greatest art historians on YouTube the

canvas and great art explained yeah yeah sometimes it feels like like art history is a huge game of telephone as you're saying right where everyone gets inspired off off of each other which is

fascinating cuz you look at V go we were talking about van go earlier venar did great art inspired by the Japanese he

even painted himself as a Japanese man which it was like an homage to say I am inspired by the Japanese cave paintings all over the world have some

similarities you know so it's like the inspiration is there with the rocks or whatever's surrounding you by the time we get to the Renaissance you know people like Michelangelo you know Rafa

they are definitely definitely being inspired by other people and when I listened to their answers another question arose coping stealing homaging

what is the difference I didn't hesitate to ask that's so that's I think that's a really hard question because it's like am I stealing because I'm reading all these books you know am I stealing the

ideas some artists just reproduce the same painting by a different artist and call it theirs it's called it's called appropriation that's the that's the

concept it depends on who you ask okay if you ask Picasso then it's not stealing but if you ask Cindy Sherman then it's probably stealing you know so it depends on the artist but I don't

think there's such a thing of stealing in art there are great artists like Richard Prince is one of my favorite artists and he never does anything original he he copies other people's

photographs or drawings or anything but just by doing that he's making something new how much of an artist is at the origin of an artwork right is it already

made or is it stealing that's a really difficult question sometimes we think that inspiration comes from like someone out of nowhere like if artists had this have this innate uh creative Play No it

comes with interactions with others comes with with different cultures and I agree I like to say I'm a collash of all the things I love and admire but in reality I'm a collash of all the things

I consider my brain is like a sponge it absorbs everything it consumes and when I need it to I squeeze it mixing all of my

influences together and transforming them into new things but it is easy to get stuck and run out of ideas and it is important to take care of what you consume because whether you like it or

not it will eventually all influence you my last two calls were with Ricardo Cabo an exceptional artist with an iconic art style and a long inspiration of mine and

lyanna Fink an incredibly gifted illustrator and author who frequently works with the New Yorker and whose Publications have been featured in The New York Times so inspiration is kind of

a magical state that it's hard to get into on purpose for me uh all this process of um creativity and inspiration I've learned after so many years that it has to be something natural for the work

that I don't really need to do on a deadline I don't search for inspiration and that tends to be my more personal work but I submit met cartoons to the New Yorker every week and they take

about 10 Cartoons and because that's a lot and also because those cartoons are not quite exactly what comes to me naturally I need to really free up a day

and the week just to think and I like to draw when I think and when I used to have more time I used to ride a train all day that was my process I know what

I'm I'm inspired but I don't read or I don't see a movie just to get inspired it's just like a an open window always and sometimes there's a bird coming in

and probably not now maybe in a year or 10 it will come up again in a way and and it will work in a natural way with my flow with my work and such as Ricardo

explained naturally the idea for the final artwork came to mind I want to honor my biggest inspiration Cinema and the way movies are represented in a

single image with posters I will create Six movie posters for the anatomy of the artist's brain each inspired by one of the six

creatives involved in this project so let's not lose any more time and let's just jump into it for the first one inspired by gaku I wanted to capture the

essence of the place I live in so I grabbed my incredibly light joa slim 7i and relying on its great battery life went out to the beautiful streets of

Mexico City I would explore new locations and work wherever and whenever inspiration hit on my way back I stopped at the AR store to inspir by BS go out

of my comfort zone once back home I got all distractions using smart mode and I started

experimenting I created three drawings of which this one is my favorite so I transferred it to the yoga laptop to add the final touches and relying on the

precise p s side monitor adjusted the colors of my drawing meanwhile in the room next door I struggled to inspire by each other

create my first 3D model but I tried failed tried again and came up with something I was pretty happy with for the fourth one inspired by

Maria I Revisited my [Music] past and for the fifth one drawn by Vanessa I mixed my studio photography

with my art skills to finish I created a heavy Elliot inspired poster something clean and simple and finally I put them all

together to create the super poster there are a few times in which I enter this magical state of inspiration and lose the sense of time while I

create a state of flow my artwork was ready and it was made possible by my incredible collaborators and the power of the Lenovo joa slim 7i or Edition

Imaging with Intel so go check it out and start creating Without Limits after some months of starting this project it was finally completed I had my answer at

the end I think inspiration is whatever you choose it for it to be what inspires you and how you find that inspiration is

and will always be unique to you so explore learn experiment fail and try again because there's nothing more

[Music] beautiful than finding your own voice thank you for watching Lenovo and Intel will be giving away a joa slim 7i

signed by all of the creatives to one of you so to win just let me know what inspires you you can respond in the comments or even t me in a post check

out the descriptions for full details and good luck