How to build your dream life with AI? | Ngozi Elobuike | TEDxTUDublin
By TEDx Talks
Summary
## Key takeaways - **From couch to recognized innovator**: The speaker transformed from sleeping on her sister's couch to being named one of the Top 50 People to Watch by The Irish Times within six months, showcasing a rapid ascent powered by AI. [00:12] - **AI as an 'enzyme' for task activation**: AI acts as an independent variable that can lower the activation energy needed to complete tasks, similar to an enzyme in scientific processes. [03:50] - **Combating network poverty with AI advisors**: Instead of relying on weak ties or parasocial relationships, AI can serve as a portfolio of advisors, providing insights and guidance for business and life decisions. [05:12] - **Entrepreneurial mindset: MVP and iterative testing**: Adopting an entrepreneurial approach means creating a Minimum Viable Product (MVP) and using tools like mockups and A/B testing to validate market appetite before full production. [07:04] - **Sparring with AI for business resilience**: Engaging in 'sparring' with AI involves challenging your ideas, identifying gaps, and understanding potential failure points, akin to training for real-world application. [09:08] - **Continuous improvement via growth hacking**: Growth hacking focuses on achieving significant daily improvements by thoroughly analyzing each step of a user journey and identifying opportunities for enhancement. [10:55]
Topics Covered
- Viewing Life as an Experiment: AI as Your Catalyst.
- Is Network Poverty Holding You Back? AI Can Help.
- Sparring with AI: The Entrepreneur's Path to Innovation.
- Apply Growth Hacking to Your Life for Continuous Improvement.
- How to Future-Proof Your Career in the AI Era.
Full Transcript
In March of 2023, I was sleeping on my
sister's
couch. I know it was comfy. It was nice
but not the best bed.
By six months later, I was named top 50
people to watch by the Irish Times.
And the journey of that is what we'll
both go on today. But I think the real
crux of it is that I needed a companion.
When I was on my sister's couch, it was
my office. It was my bed, but it was
also my incubation lab. And that
companion was AI. So let's take it to
the start. How does someone like me end
up living between the Emerald Isle
France, and the US? Originally, I'm from
Stockton, California, which is right
next to wine country. And when I was
young, my parents decided to move from
Iwolo Oay in Eiago to California in
order to create the life of their
dreams. It wasn't perfect. It had a
number of different challenges, but what
it revealed to me was how important
migration is, how it shapes the way that
people exist in the world. After that, I
ditched California, decided to go all
the way to the other side of the
country, and I ended up studying biology
at Howard University, followed by moving
all the way to London, eventually to
Dublin, and now I live in France
getting my MBA.
All of this required that I understand
the new digital landscape that we exist
in. What is this landscape? What does it
do? How do we operate in it? Well, let's
look at web
one. Web one was the readonly internet.
I mean, I don't know if anybody had
dialup, but it's that computer that
screeches and then it breathes heavy and
it turns on. And then after that, we all
ended up on the participative social
web. That's web two. I I don't know who
still has Facebook, uh, Instagram, and
everything in between. Tik Tok if you're
a jenzier like me. And now we've entered
into some of the most interesting
territory. Web 3. This is the web that
has the ability to read, to write, to
articulate itself, and to challenge what
we know as intelligence. I think many
people are scared of this really dark
underbelly, unsure what it means to
navigate and traverse this
territory, but the saying goes, the
creator economy will be fueled by those
who decide to become a jack of all
trades. And the saying goes as well
jack of all trades is a master of none
but that's not complete. In fact, it's
jack of all trades is a master of none
which is way better than a master of
one. So, I'm
Jill. And the first thing that I thought
to myself was, how do I take my
background as a scientist and apply it?
What does a scientist do? They think
about life as an experiment. You have
dependent variables and you have
independent variables. You have things
that you can control in your settings.
And as people like to say, man makes
plans and God laughs. There's so many
things we can't
control. In articulating life as a
scientist, you begin to think to
yourself, what are the independent
variables that if I plug in have the
ability to transform my life? AI is an
independent variable. If we're thinking
farther in science, it actually has the
ability to act as an enzyme. It has the
ability to lower the activation energy
needed to complete a task. Let's look at
the example of perplexity AI. This is
like a chat search on steroids, so they
say. You're able to ask it a question.
Hey, I have no idea how to start my own
business.
create me a business plan and it
populates responses as
necessary. So when we begin to see our
life as an experiment with layers of
things we have to we can understand we
have to then think what is it that's
actually barring me from making
appropriate changes and that's when I
take off my science hat and put on my
hat as a
sociologist. Sociologists ask
themselves, "What is it that is
preventing me from having a rich and
robust thriving life?" If you turn to
those who believe in the network theory
they'll say, "In fact, what is robbing
you from dignity is not your inability
to access money. It's not your inability
to access power. Really, it's the
poverty, the network poverty, the
network impoverishment that you're
facing.
How good is your social network? With
social media, we have a extensive
network of weak ties, parasocial
relationships, people that we think that
we know, right? I know everybody has
that celebrity that they watch. You you
know what's going on next to their life.
It's like TV. These aren't real
relationships or relationships as
they're categorically defined, but they
have the ability to transform your life.
This is where AI comes in. Again, in the
absence of a advisory board that has the
ability to advise you on your business
or the next step, how does AI slot in?
Instead of asking your friend who may be
a naysayer, hey, I'm thinking about
starting this new idea venture, consider
asking AI, prompt chat GPC and say, I
have an idea for ex. Give me advice as
if you were Oprah. or insert the person
that you're aspiring to be. This allows
you to gain insight on things that you
typically wouldn't have access to. You
build a portfolio of advisors that have
the ability to drive you to the next
stage.
The next stage once we decide if it's
resource poverty that we're
experiencing, if it's time poverty that
we're experiencing or if it's the fact
that we're fearful and unable to make
decisions is to think of ourselves like
consultants. I used to be a consultant
uh and when I put down my consulting
hat, I realized that had actually
learned how to transform my life. What
consulting teaches you is to think about
life as an experiment, but to think
along the lines of ROI, return of
investment, MVP, minimally viable
product, and USP, unique selling
point. Do you know what you spend your
time on? If I looked at you and said
"Okay, today like what have you been up
to?" me, I'd be I'd say scroll on my my
phone for four hours and then I kind of
looked over my speech and then I you
know the paro principle says 20% of what
we do yields 80% of the results in our
life and unless you're able to do a time
audit then you will never really know
what it is makes that makes up the
majority of your
time. So once you understand that, you
build an MVP, a minimally viable product
centered on the problem that you've
identified in the first
step. If you want to test whether or not
your audience will be interested in a
new wine that you h that you're
presenting to them, the first step is
not to create a wine. The first step is
to make a product mockup to see if the
design that you've envisioned is
something that your audience has an
appetite for and do AB testing to see if
version one or version B works better.
How do you do that without the tools?
PDORA AI is an example of how you create
mockups. I think when we move past the
point where we have a minimally viable
product, we put it out, we use our
friends as test guinea pigs, we have
what is next, an idea, an idea that
provides us an example uh of how to test
a market. Market opportunities are
really important and there's a strong
opportunity to use tools to see if this
opport this ex to see if what you've
designed is viable for a
market. So, we're going into the last
step which is to think like my favorite
category of people to think like an
entrepreneur. Sparring is training.
You will not cut your teeth in your
bedroom with your idea on a piece of
paper, refusing to take action on
it. Sparring is training, and you go to
war with your AI. You ask it to
challenge your ideas, to find gaps in
things you didn't identify before, and
to help you figure out what it is that
will be the first point to
failure. Again, there are many things
that you can use to gain insights.
Appify is a good example of a web
scraper. You can look at all of your
competitors, you know, all the other
people that are building in your
venture. Plug this in their Instagram
accounts into Appify. It scrapes the
data, figures out which ones of which of
their posts are most
popular, what has the most likes and
comments, and then you can take that
insight and analyze it as data to give
you insights in how to build next and
how your venture compares with
it. There's something really amazing
happening. There's so many different
tools, it's really hard to keep keep up.
And all this fragmentation is leading
people to think how do I consolidate
these tools? That's where concurge AI
comes in. It consolidates all these
tools together and helps you instead of
going to chatbt, gamma, autoai, etc.
etc., bring them all together and create
an ecosystem.
The last thing I'll say about an
entrepreneur, except that they are are
some of the most admirable people I've
ever met, is that they understand the
tool of continuous improvement. Growth
hacking is what startup entrepreneurs
created as a term back in
2010. What is growth hacking? Imagine if
you got not 1% better every day, but 10%
better every day. And I don't want to
move into a space in which we're all
operating like robots, but I do want us
to be really thoughtful about the lives
that we
lead. One of the great philosophers
says, great philosophers say, it's not
that we have a short life, but rather
that we waste it. And what growth
hacking does is think about what are the
steps to take your idea to execution. If
I want to launch a product, how will my
user gain access to the product? Well
where will they buy it
from? Then after they've bought it, how
do do they deliver me feedback? And
point A to B can be improved, but point
B to C can also be improved. And if you
think about a system of continuous
improvement, you thoroughly analyze each
step in your user journey and think
about how they can gain greater access
to your product or
service. The last thing I have to say is
more of a philosophical question.
We didn't really get to talk much
about
ethics, about what happens when you
build a second brain on AI systems, when
agentic AI begins to blur the lines of
what's happening in the digital world
and what's happening in the analog
world. You know, I say often, oh, I want
to build my second brain with ChachiPT.
Does that mean I become the AI? Does
that mean the AI compels me to develop
it? Does that mean that human
intelligence, intellectual property is
compromised? I think everybody has the
ability to come up with the decision for
themselves. But what I do know is that
technology for me must dignify my human
experience.
Unless we have a global blackout, god
forbid, we will always become reliant
and increasingly more reliant on
technology. Will we ever live autonomous
lives again? Will we ever be able to
leave our phones for a month and live
without
electricity? Perhaps not. But what can
we
do? If we look at Henry Ford and we look
at the first industrial
revolution, we understand that there was
something happening, you had five people
in an assembly line and all of a sudden
a machine pulls up to the assembly line
and it's seated at the end and all five
people look to their left and see the
machine turn on and think, "Ah, it's
fine." And as soon as it turns on, they
see the machine is working at 10x their
speed. And just as they predicted, the
scarlet letters come in of layoffs. And
these five people invariably become
replaced by a
machine. But then, as time has
it, the machine arm sputters and
dies. All of a sudden, one person comes
back through that
door. It's a familiar place for them
because they used to be on the assembly
line. And instead of being afraid of the
technology, they began to understand it.
And they were the ones to correct the
issues in that
machine. That was the legacy of then
when people worried that the computer
would completely demolish the book
industry.
This is the legacy of now where people
are really considering what does it mean
to study law and medicine in the in
times where the computer that we have
access to now might functionally erase
these jobs. How do we
futureproof our systems, future proof
our lives and design something that
dignifies the future a bit
better? These are really existential
questions and the next time you open up
chatbt and ask it to make you a workout
or ask it to give you advice on the
arguments you've been having with your
boyfriend. Not that I do that. Oh
or ask you ask it to give you insight
about a trend that you've been seeing
but don't really understand. Think about
the implications for the
future. Think about if it's helping you
design the life that you want and if
it's dignifying the dream that you've
discovered. And above all, build a
system that takes you from
ideiation to
prototyping to testing and implementing
as soon as you
can. Sparring is training if you guys
didn't hear before. And it's time to put
yourself in the seat of the person who
walks back in to fix the broken arm.
Thank you so much and have a beautiful
day.
Loading video analysis...