How to make $65K/mo renting little websites (Overseas)

The video you're about to watch is an

interview I just got done with five

minutes ago with one of my students,

Pier Goddard. Pier is somebody that

started working with me three years ago.

He's from France, moved to Thailand,

kind of doing the laptop lifestyle

thing. And you're going to hear in this

interview that his first year he only

made $8,000 total and $6,000 was

expenses. So he he took $2,000 off the

table. second year, I think he said he

made 77,000 and now he's at $65,000 per

month. Now, that is not 100% profit.

He's going to get we're going to talk

about the the actual profit numbers,

etc. in this interview, but I just want

you guys to pay attention to the fact

that this is somebody who took a

business model that works, building

simple websites, ranking them on Google,

and renting them to local business

owners. And he he crafted it in a way

that works for him. He's a f he's his

first language is French. He's targeting

French-speaking countries and cities.

He's targeting and well, I'm I'm not

going to spoil it for you guys. And he's

been able to carve out a $65,000 per

month business from

just his little niche. And I think that

is incredible. I took I'll tell you guys

right now, I took a full page of notes

from this interview. Personally, it was

incredible. I hope you guys enjoy. All

right, let's add Let me bring Pier in

really quick. Oh, he's he's not at his

desk. So, I'm going to let him in

anyway.

I'm gonna pin him. I'm gonna add a

spotlight to pier. And then as soon as

he Oh, there he is. I'm going to let him

unmute. Look at this guy.

All right.

Hola. Hola.

>> What's up, bro?

>> All good, man. What about you?

>> It's good to see you. I'm doing great,

man. Um,

guys, meet Pier. Um, Pier Goddard. Pier,

by the way, shout outs to Pier. He It's

It's 1000 p.m. for him. It's 10:15 at

night. He lives in Thailand. And, uh, he

could be out partying, he could be out

whatever, and he's on this call. So, I

appreciate you getting on this call,

dude. And, uh, let's, with that said,

dude, let's let's dive in. By the way, I

really quick, for those of you that are

on this call, and Ashley asked a quick

question. She said, "Got our first

Facebook ad running this past weekend.

Waiting for the leads to come in."

Awesome, Ashley. Um, if you got it

running this weekend, if you get to like

a hundred bucks and you haven't you

haven't gotten a lead, then then post in

the group because there's probably

something off. The the elites do come in

pretty quick. Obviously, if it's in the

right niche, if it's in like a random

niche or one that doesn't work as well,

maybe not, but anyway, keep keep an eye

on that and let me know. Um and then um

Rey on your question, message Ashley

Dear Rosa and we'll get you sorted out

and figure out that out as well. Okay.

But once we transition to school,

everyone's gonna have access to all that

stuff.

So Pier, what's up, dude? How's how's

how's uh Thailand? How's business? How's

everything going? Your office looks a

bit different. Did you move into a

different room?

>> Uh we bought some um whiteboard.

>> Ah, that's just that's just the white

the whiteboard that's different.

>> Yeah. And uh I I changed the camera.

>> Ah, so it's a different angle cuz it

before it was like over here. Got you.

Got you.

>> We keep loving leveling up, man. Small

details, but yeah.

>> I love it, man. Um and cool part if you

guys weren't on the last interview. In

fact, I would love to know of all the

people that are on. And here's who I see

right now. I see I see Ashley uh who

just got her ad live. Awesome job. I see

Cynthia. What's going on, Cynthia?

Heather, I see Ray, I see Simon, I see

Todd, I see Zach. Two questions. Is

there anybody First question I want to

ask, is there anybody on this call that

has not gotten a deal? Cuz I'm seeing

most of everyone on here, I think the

majority of everyone has gotten at least

one deal. Like I know uh Si So Simon,

you have not gotten a deal. Okay, I'm

going to assume that you have not,

unless I read that wrong.

I know. Um, Pier's at 65K.

Uh,

okay. So, Simon hasn't, Ashley hasn't,

but she's got her first ad live. I know

Cynthia's doing 15 to 20. I know

Heather's hit 10K. I know Ray's gotten a

few deals. Todd, I'm pretty Yeah, Todd's

gotten a deal. Zach might be the only

one I'm not sure of yet. Um, anyway,

most people have gotten a deal. Other

question I have is

who on this call was on the last call

that I did with Pier? When was that

Pier? Like

couple months ago.

>> Yeah, not sure.

>> Three months, four months ago, maybe

it's been more. So, who is anyone from

this call on that call last time? Cuz

it's been a few months. It's been

probably I'm just trying to get some I

want to get some context and like how

much you guys know of Pure Story before

we we dive into this. So, is was anybody

on that call as well? If no one was,

this will be s. There's the view. I was

I remembered, bro.

Got the double view. Um,

okay. Cynthy said, "Good morning." I

was. Anybody else? Cynthy was on.

All right. So, this this is going to be

pretty pretty fresh. Heather says, "I

was. I don't always get the live." Okay.

So, she's seen it. Okay. I got a few

people. So, Pier, let's get into this

really quick. Um, just to catch people

up to speed. I looked uh yesterday when

you were texting me and told me you're

at 65,000 a month by the way. Is that

USD?

>> Yeah. And it's approximately I haven't

done finance. It's like

appro 65. I mean I I look at it less

now. I do it a bit monthly, you know. So

it's

>> for sure

>> where we are like 60 65ish something

like that.

>> Okay. And just so everybody knows that

wasn't on the call last time, Pier, at

least when I talked to him last time,

he's targeting only targeting France.

Are all of your clients still

>> a bit we have Jill in Canada in Montreal

and like French speaking? We are also

like some some country in Europe speak

French like Belgium. So we we just

expanded but like 90% 95 is in France.

So, have you gotten So, all of his deals

are in, you know, in French-speaking

countries, whether it's in France, uh,

Montreal, Canada. Did you say Belgium?

>> Yeah, Belgium. Speak French. There's

four cities. There are many French

speaking at the border basically.

>> Have you gotten any deals in Fr?

>> Yeah.

>> Amazing. Okay. I I have somebody that uh

a friend of mine that just joined. I'm

going to let him know that. That's

That's really cool. Is it was it in uh

out of curiosity was it Brussels? Was it

uh

>> it's called Charaw? It's a smaller city.

So we first got to refer there and then

I was like [ __ ] man we can just do do it

in Belgium as well. And we're going to

launch at I think it's I saw it on Slack

just before the call. I think it's going

we're going to do Brussel as well.

>> I think Brussel is going to be a big

deal because it's like

>> major competition but like 1.7 million

people. So I think I think we're going

to get a lot of deals there. Same with

Montreal. And it looks super

competitive, but we do 150 leads a month

in the tree service.

>> It's good deal.

>> Crazy. Crazy. Did you say the city

you're targeting is Antworp?

>> No, it's Charawa.

>> Charlawa. Okay. I don't know where that

is. I've been I spent like three weeks

in Antworp this year. Great city.

Beautiful city.

>> Um anyway, just curious. So, tell let's

let's kind of get into your story just a

little bit to catch everyone up to

speed. uh tell everyone what you were

doing before you jumped into this. And

by the way, one last question and then

I'm going to start with your with your

background. The you have 65K roughly

coming in.

>> What do you how much of that is profit?

Is it about 50%, is a little bit higher,

a little bit lower?

>> I think right now it's like 30 35%.

>> Okay.

>> I don't know. I have like I'm trying to

get in a new niche now. So I have maybe

5 10k of Google ads that are going to

the next niche. So do you consider that

profit or not? If you take the profit

without all everything that we do to

grow, it's more 50 to 70%.

>> And a lot of SEO is growing. So I don't

know. I don't really look at profit

right now. I'm like in the growing

phase. I put the money back in, but like

the thing is profitable.

>> Yeah. If if you wanted to take the money

off the table, you could take 50 plus

percent. What you're saying is you're

putting in, you know,

>> Yeah. because right like right that's

how when in 2020 when we were really

really scaling we would have five

different ad campaigns running at one

time and it cost

>> we have like like 20 man. See? Okay.

See, he's he's doing way bigger numbers.

And and I remember sometimes you're just

you spend a thousand bucks, you know,

you run you're you're a new niche, three

different cities, four different cities,

five different cities. It doesn't work

out. You spend a,000 bucks. It is what

it is. But that's part of growing. So

yeah. Um

>> I did it before the niche we are in now

and I was like, "Oh man, it's it's

painful." But now I know the process

that when you for those like 5, 10, 20k

to figure out the niche, it's like one

deal, make it in a year and then you're

going to do 50 deal. So it's it's a

no-brainer.

>> 100%. Okay. So tell everyone what you

were doing before you jumped into this

space. I know we've talked about this

before, but just so everyone that that

uh hasn't heard you you before, let's

let's talk about that really quick.

>> Yeah, I mean uh I think I wasn't really

made for the system. Never did that that

well in school. uh first started my

first like let's say entrepreneurship or

like money outside of trading my time

was Airbnb as a student. I was selling

my like basically a student flat. Uh the

price was 200 a month. I was selling

like 100 a night. I was like what the

[ __ ] man that that that was insane. I

was making like more than my my teacher

and stuff. Then I got into selling

website but like not lead website which

in retrospect was a very good experience

but I had no idea I would do rank and

rent today. I didn't know the model. Uh

I think I sold seven site for maybe a

thousand sites in a year like it was it

was very rough. Uh then I did some

copyrightiting. I sell as like I was

selling email um I was selling info

product and like coaching consulting

product for like in guys in France and I

was doing all the sales the lunch all

all the things I learned so much about

sales marketing that was awesome and

then I teach people how to basically get

customer as a as freelance that that was

my let's say biggest success before rank

and run now I think I got 150 200kish

like It was 99% profit and that was like

let's say soloreneur type of thing low

low maintenance lot of freedom it was

very cool but I wanted to build an asset

I wanted to to have like something that

can compound like not selling my my time

even though I was selling like 150 200k

for European market is quite good

already top 1% income uh but I don't

know man I'm looking at the US since

forever and I'm like I want I want to do

more I want to I want to grow I want to

challenge myself and I think it took me

12 months to find rank and rent. I was

like I'm not going to jump into whatever

model. I'm going to find something that

fit my my criteria recurring high margin

asset based uh link to the real world. I

didn't wanted to do another digital for

digital and stuff. So I had those

criterias. I looked at bunch of stuff. I

consult in friends businesses or people

I knew from my network. Amazon

e-commerce sales low ticket digital

product. I test maybe 10 different

models. I build sales team for friends

that had agencies and stuff like that. I

was like, ah, all of those models, they

don't fit what I really want, you know.

And then actually it was a friend that I

think you met, Antony, that we started

this business together that show me sh

and I was like, "Oh, wow. That that's

good." So I I only actually finding rank

and run and then we started the business

together. the partnership didn't work,

but I I kept working on the on the

business and here we are.

>> Amazing, bro. Okay. So,

I was just thinking as you were talking,

you know what's cool that what you've

done, Pier, is that I hear all the time

people say, "Can you do this, you know,

outside the US, you know, and everyone

for some reason thinks that just because

like for me, I'm targeting the US cuz

I'm American and I'm from the US and I

speak English." Everyone thinks when

they hear about this, you have to target

the US. But what I love about what

you're doing also, Mike V. Mike V is

from uh New Zealand. He's targeting his

home country. Does Mike still live in

Thailand, by the way?

>> Yeah. Yeah. Yeah. We don't live in the

same city, but we see each other once in

a while. He's in the south.

>> Right. Right. Right. Okay. So, another

one of our

>> And he's crushing it, right? What's he

What's he at like 50k a month right now?

>> Something like that. I think he

transition to more ads as well like you.

And I think it's doing well.

>> That's awesome. So, so Mike instead of

going after the US, which he has he's

he's an English speaker, first language,

but he decided to target New Zealand and

he's making 50,000 a month in New

Zealand. Pier, he did something I'd

never heard of. And he targeted France

because you're from France originally.

Yeah.

>> Yeah. Are you from Paris? I think I've

asked you this.

>> No, I'm near at the border with

Switzerland.

>> Okay.

>> German and Switzerland. East side.

>> Okay. So, so, uh, Pierce's from France

and he's like, I'm going to target

France. Same business model. Obviously,

there's going to be some nuances.

There's going to be some slight

differences. And guys, he's created a

$65,000 per month business just

targeting French-speaking countries,

okay? France or French-speaking cities.

France, you know, uh there's a city in

Belgium uh Montreal.

And the reason I want to bring this up

is that

sometimes you have to think outside the

box and you take the principle of what

you're learning and you apply it to your

situation. So Pier, when you started

doing this for French-speaking

countries, like when you got into this,

did you think, "Oh my gosh, I'm going to

have to target the US," or did you think

from the beginning you were going to

target uh French-speaking countries?

Man, that's that's a very very hard

decision and I'm still sometime

considering the US. Now I I decided for

my next goal like 2026 French market is

big enough so I'm going to stay in

French market but I maybe three four

time I had this deep now I talk a lot

with like pity about that but it's like

which market has more leverage for me

like France is a bit my niche like much

less people can go there but obviously

it's there is much less wealth than than

the US and it's much smaller so I was

like very dividing this and the first

when I started when I joined your

program uh Basically, I launch ads in

both and uh I think it was hard to do

the time zone for both and we had a

little bit of of success with French. So

then we we kept pushing this and that's

more how it goes. Um but yeah, I think

like now it's work in France but I think

US is a I mean as I see it from the

outside I see guys that just join the

program and make 2K per month deal. For

us to make 2K per month deal, it's like

we have to bring a lot of leads. So it's

like it's probably more competitive in

the US, but there is so much more money

at the same time. So I don't know. I

think I think both work.

>> Yeah. I think it's it's for me I'm kind

of the same way. Whenever I get into a

program,

uh let me give you an example. I joined

a program recently and the only reason I

joined it was it was teaching me how to

get leads uh in in a certain way. Like

I'm testing out a new method for getting

leads, right? It's not with Facebook

ads, by the way. It's not with Google

ads. I paid $10,000 to get into this

program. And everybody in the program,

apart from me, is in a specific type of

business. And it's funny because you

start to think, man, maybe I should

maybe it's not going to work for me

because they're in this other type of

business. Um, and that's what I thought

for a bit and then I started applying it

to my business and it started it's

really started to to work. So anyway,

the whole point being guys, don't think

that you need to do this exactly

in the US or exactly in the same niches.

Yes, I want you to target the basic

boring niches to get your first couple

deals, but I want you to think outside

the box. Um, and and maybe you know,

again, I'm just think throwing ideas

out, but like

the the the people that you understand

the most are are the people that are

just like you, right? So like the reason

Pier's having tremendous success is

because he's a French speaker. Imagine

me trying to call people in France, like

it would probably be a disaster. Um, so

anyway, uh, 65,000 bucks a month.

Insane. And by the way, welcome Nick Bar

and and I gave you a shout out earlier,

bro. Congrats on your first deal. Um, so

Pier,

how so we we talked I remember it took

you like after about 12 months I think

weren't you around like 10,000 a month?

Like let's talk about how how your

progress has been because I feel like

every time I talk to you, you keep like

jumping insane amounts. Like after a

year, how much were you making after

year one of doing this? Cuz you've been

doing this about what three three and a

half years.

>> I have my financial man. I can check.

But yeah, it's I think three year and

four months. I've seen on LinkedIn few

days ago like wow. But um first year,

>> yeah, let's hear it.

>> First year. So I had other income, but

I'm going to talk only about Franken

Rent. Uh we made

8 8

um €274.

So that's a bit less than 10k USD.

>> That was per month.

>> No, no, no. In total in 2023.

>> Okay. That was your first year.

>> Yeah.

>> So guys, first year just everyone hear

this. He only made $8,230

or whatever it was. Less than $10,000

total for the whole year. Let's go to

year two. and I spent 6,000 in.

>> Yeah. So, he only made two grand. Okay.

So, most people would have quit. Keep

going.

>> With team software and stuff, I lose

money, but whatever. And um Sugir

77K

again

>> and same 37k ads, 37k team. So, it's it

was kind of break even

>> like the that year. And now we start to

make excess cash. But I was just like,

man, every euro need to work in this

business. It's so much better than

whatever I stay on the bank account or

being in like stock market or whatever.

In this business, I can make I don't

know like 100% 300% 500% a year on the

money if I if I invest it well. So I was

like putting the cash inside. And this

year right now uh I haven't done the the

accounting but we are like at uh around

200k.

>> Amazing. Amazing. So it's it's uh it's

most people would have quit after the

first

literally would have quit after the

first

you know year that they made 2,000

bucks. Um so dude last time I talked to

you like 3 4 months ago what were you at

50k 40k? I can't remember what it was.

It wasn't even close to 65. We were we

were around 20k euro and uh then my I

hire a sales guy and uh then it blew up.

We did I think I don't know I think I

made a post but something like 40 deals

in one one month and a half or

something.

>> That's insane. Okay, let's talk about

that. So

you guys were I think that's right. You

were like around the 20 something per

month and this is not that long ago.

Fast forward to now. You're at $65,000 a

month. You've tripled your revenue.

Let's talk about it. So, you got a sales

guy. What What else did you like? How

How do you triple your revenue in I

think it was like less than six months

ago that we talked. What? Let's talk

about how you did that.

>> So, big picture, I studio a lot. Uh my

my favorite podcast is the founder

podcast. I don't know if you know about

this guy. He he studied all of those

biography. The guy is super interesting,

but he had like 500 people that that pay

his um how to say membership whatever

content. Out of 500 that was four

billionaire man. You're like wow that

that's a super high quality community.

For me, it's it's super good content.

And I'm I'm gonna listen to books about,

for example,

>> Yeah. very good, man. He's about to blow

up.

>> So So this guy's name is David Senra.

And this is this is the podcast you

listen to.

>> Yeah. That's my one of my favorite

podcasts. It's very good. And I'm going

to listen to books that are very niche.

for example, I'm not going to like the

the biography of Elon Musk is very good,

but there is one about how does it work

or what was the the early days of SpaceX

for example and that's super interesting

because it's much closer to where I am

now. Not saying we are doing SpaceX, you

know, but it's like the way you hire

people like a savage. I'm like whoa

actually I can go so much harder, so

much more hardcore than what I think

today. And those guys like the thing I

see in common is they focus a lot like

hardcore on priority and bottleneck. So

that's really something I'm trying to

learn. It's like everybody's talking

about this all the time, but there is a

level. It's like what's the one thing?

What's the one thing in the what thing?

What's the 8020? That kind of stuff. So

now we have the whiteboard there and I'm

writing I'm not really thinking about

revenue or profit or you know I'm like

what what what is the stuff in the world

system that is not making it go as fast

you know and I'm not thinking like if I

hire a sales guy that's the amount of

money we're going to make like I have an

idea obviously but I'm more like okay is

it the thing that's really um slowing

the business down right now and then I

looked at my time and I was seeing like

40% of my time was on customerf facing

and only 5% on closing. So I was like

man I need I need people to to help me

do that. I looked if I could automate on

stuff and I was like no I think this

business model needs sales people and

then I was like focused hard outcore for

I think one month and a half talking to

tons of sales people. I had no sales

experience and I didn't wanted to do the

cheap like um offshore sales. I wanted

the proper sales that I pay pay well

that is someone I'm proud to work with

that that really bring value to the

sales process overall and not just doing

the the execution you know and I think I

I found this person and then obviously

like the thing just like when you remove

this um this conraint like the the

company just grow you know so that's

that's what happened now we are on the

on the next one so it's like still going

because now I'm I'm almost not selling

anymore more um obviously spending time

with the with the sales guy but less and

less is doing really well but I'm I'm

like now the main focus actually we

raise our prices and we did the pricing

thing how many leads what's price and

stuff because we have a lot of cities

that with SEO keep going up we don't

want to cut the ads we want to keep the

ads running and we want to make more

money not the most profit you know so I

was like okay I don't I don't see people

doing this in rank and rent how how to

do it whatever so we work on the price.

This is going to bring I don't know five

10k profit overnight because we just

have a lot of sales that overd deliver

uh and monthly, you know, and then we're

going to work on the next niche. And the

next niche, I know it's probably

something that is going to bring us two

three million a year of recurring

income. Like we obviously we're going to

have to build everything. It's going to

take six to 24 months, whatever. But

like figuring out the next niche is what

I need to focus on because now I'm like

we dominating landscaping tree service

type of things. We have deals all around

French market. So, what do we build

next? You know, like I have my SEO team.

I'm like, okay guys, keep building this.

But I see the list going down, going

down, going down. And I'm like, we need

we need more more meat, you know, for my

sales guy, for the SEO team, for the

GMBB guys. And um yeah, so I really

think in term of bottleneck and that's

how to say very different than how I

used to work in my previous businesses

where I I was much more dopamine driven.

I was looking for the ah what can bring

me a deal today you know and I was very

a bit more shortterm minded and I'm I

still have some once in a while this

like ah let's make this deal you know

and yeah I'm still to say human and

motivated by sales and stuff but I'm

really trying to do like the boring

stuff which for example the pricing is

very hard and it's like I have to think

about conversion I have to think about

churn I don't want the guys to churn but

I want to raise the price and for

example Shiv is giving advice of like

keep the deal low so the guys don't

complain. But for me now I have a

customer support. So I don't care if

they complain as long as they pay, you

know. And if I have a guy that is paying

me 10 10 1,000 a month and I can go to

1,300 and I do this on 20 deal. It's a

lot of money and it's 100% profit bottom

line. You know

>> we did all stuff. We transition for

example from monthly payment to four

weeks payment that go from 12 week to 13

weeks. So it's 8% a year man on 1

million a year it's 80k pure pure p pure

bottom line. So I work on those kind of

stuff that are a bit more let's say

boring but I think that's at least for

for us for me now that's that's what

working and I want to double down on

that you know.

Yeah, dude. Um,

I'm I'm writing down a bunch of notes

because I I've got a lot of thoughts

going on. Um,

so here's what I want as well, man.

Saying what's uh what's in my mind

lately. Uh, if you want to direct the

conversation in another angle or

whatever it's

on the community, you know.

>> Yeah. I'm I'm going to be selfish here

and and ask questions that I personally

want to know and I think it will benefit

everyone. I'm also going to do that and

then we're going to leave a little bit

of time as well. So, so

what I gathered from what you just said

is that like one of the big focuses and

that you contribute to your growth is

rather than focusing Yes, it's important

to ask people for money every day, get

the deal. Yes, of course. But you've

been able to step back and kind of look

at things more longterm and say where's

the bottleneck? What's slowing us down?

And focus on those spec specific

problems. And that's where you've seen

the massive growth. Correct.

>> Yeah.

>> So, so when you discovered you

discovered, all right, I'm only spending

5% of my time on closing. How did you

know that like hiring a salesperson was

the thing that you needed to do to kind

of like open the floodgates? Was it

because you you just realized there was

wasn't enough uh you know, offers being

made or how did you how did you

determine that was what you needed to

spend your time on? I think it was

getting harder and harder to increase

sell volume and have fresh fresh time in

my mind to do work on the important

bottleneck you know. So for example,

when you try a new niche, you need to

look to look at CPC, search volume, like

do this whole thing and it's hard to

spend like I don't know six, eight hour

on that and then do four of sales, you

know, and I did it. But after a while, I

mean, I don't know, I just get tired and

I'm like, ah, tonight I'm not doing

sales and you know what I mean? And it's

like I think you can push yourself and I

think that's good to like I don't regret

that I had per in my life where I really

pushed myself to the to the limit you

know but I also think like once again

when you study like very successful

people they I mean there is a few Ellen

and guys like that that really push

themselves super hardcore. But I don't

know if you look at Jeff Puzzles it's a

bit more the opposite. The guy is just

flying around with his two girlfriend

and going too far. You know what I mean?

is not working super hardcore. Amazon is

doing better every year, you know. So,

I'm like once again, I'm not doing

Amazon here, but it's like I think you

can learn from this. It's like get

leverage and I I took sales was the was

the most amount of leverage we could we

could get at that time. And now actually

we are almost doing too many too many

deals. So, I need to focus on product a

lot and make much more leads, much more

CD that that we can uh we can sell

basically. So, I'm not helping uh my

sales guy right now. I'm like, do the

obviously do as many as you can, but I'm

like, I'm not going to help you increase

it for now because I'm I'm going to

struggle to to give you the what to

deliver, you know?

>> So, so you realized that the you weren't

spending because of all the other stuff

you were working on. You weren't

spending enough time on sales and that's

when you were like, I need to get a

sales guy.

>> Yeah. And also, I was feeling that I

wasn't learning too much in sales

anymore. I was like, the process is

working really well. we were like maybe

around like 30 50% closing rate. Um the

cold calling was very easy like I don't

know it was like the system is working

and I love sales and I still do sales

once in a while and you know but I was

like man I want to build a company I

don't want to be a sales guy for my

company you know so I was like I need to

let go and actually it was hard because

I know sales so you know it's like yeah

but then we're going to make less money

I'm going to have to pay commissions and

what if the guy don't represent the

company well what if he [ __ ] up on

deal and I just I don't know journal a

lot with CHP and talk as well with

friends that are making much more money

than me and they were like bro just look

at my company like I'm not selling

anything for years and every month we

make more I was like [ __ ] yeah let's do

it you know

>> with nothing so closing deals is amazing

Nick Bar you probably know it's the

greatest feeling in the world getting

that first deal Cynthia all of Heather

but there's something that is really

special when you are not working and you

get a text message or you see a contract

come through or you check your Stripe

account and it's and you're like, "Oh,

yeah. Recurring money is good cuz we we

earned it last month, it's still." But

when you see that you got new money from

a sales guy and you didn't have to be

involved, dude, that's the best feeling

in the world.

>> Yeah.

>> You know what I mean? It's even better

than when you get your first deal. So,

okay, I don't want to spend any like too

much time, but real quick,

>> how did you find your sales guy? Did you

what what did you use like how did you

go about finding that person? We don't

need to talk about the process of of

hiring, but how did you find them?

>> LinkedIn mostly and I talk with many

people. I don't know if I had like maybe

30 40 calls with different sales people

and I was like, okay,

>> those guys that are too cheap. Oh, those

guys like they are like rockstar in

Paris and they think they are like they

don't even know how to sell. You know

what I mean? So I caliber it then I did

lot of of test actually my in my process

I was making guys do call call a few

guys. I was like send me a video with

the call and even that is now our sales

actually was already based in Bangkok.

So I went there, we had the interview in

person and at the end I was like, "Okay,

now let's do call calls." And I I did

the call myself with the script like

your script actually and then I was

like, "Okay, your turn." And he took the

he took my computer and he just I

remember really precisely this moment.

He copy paste the number and he straight

put it into the dialer and he pressed

call, you know, like no hesitation and I

was like, "Okay." Then I went outside to

get water, you know, for us and I hear

him and he was a bit hesitant. You could

feel like the he was he wasn't used to

the script, but he straight went into

sale and I was like I felt this relief

of like oh man there is going to be

someone else that can sell other than

me, you know.

>> Yes.

>> And I was I didn't agree to hire him at

that time, but I just felt like okay,

it's going to work, you know.

>> So he's a French speaker as well.

>> Yeah. So did you put out an ad on

LinkedIn or did you just start

networking on LinkedIn or how did what

do you mean?

>> Both ads plus GM like GM you have good

filter. I was targeting people doing

sales schools and stuff like that like

sales boot camp you know 12 months learn

how to sell online type of things. So

came out of that but I I talked with

many different people that I think

that's that's good at least in French

market. I don't know US. So, you were

looking for people that were part of

like sales schools and stuff and then

DMing them and saying, "Hey, are you

interested in an opportunity?"

>> Plus, you had ads coming in. Okay.

>> Awesome, dude. Well, uh, interesting.

Interesting. By the way, I have like I

don't know about you guys, I have like a

bunch of notes already from this call.

Um so

let's let's see. I don't want to take

all the time for myself. Does anybody on

this call have any other questions that

they want to ask um Pier? Well, we

already see I already got a question

from Ray and let's let's stack those

questions really quick and then we'll

get to them. Um so I'm just trying to

think here like

one more thing I want to personally ask

and then I think we'll get to the

questions people have is

on your SEO side, right? And for anybody

that's watching this that's brand new,

maybe this is a replay or whatever and

you're like really really new, obviously

SEO is what you're going to do to rank

the website. And the more the the better

your SEO, the more organic leads or free

leads you're going to get that don't

cost you any money. And so you get more

leads without spending additional money.

So it's that's that's what makes the

whole business model work is the SEO.

What are you doing to increase your SEO

efforts? Are you just doing all the

stuff you were doing before but doing

more of it? Are you trying new methods?

Like what are you doing on that side?

>> Yes. So is he's is gone now but there is

Jeremy here that first joined as SEO

manager. Now we are in consideration is

probably going to become a like COO of

the company. Uh I might give we might

share the company somehow with ref share

equity or whatever but it's just

crushing it on the on the delivery side

like technical product everything and so

far what we do is we do WordPress and we

have a make.com automation with a VA

which do 10 15 site a month uh we do I

would say high quality local website so

it's more 25 to 50 pages uh with like

good service pages pricing pages, you

know, we get the SEO sniper type of

things. Um, and like obviously like the

location etc.

Uh, we link them to Google maps, we do

back link. I mean, we do we do what you

have to do. We do a sitation with bright

local that also open yellow pages, Yelp,

Apple Maps like we try to do the the

basics well you know and um now what we

want to do so that's what that's why the

focus is uh getting having more niche

because before we scale the SEO like we

we have plans to scale it hard but now

with the actual niche maybe we have 50

to 150 more site and the more we go the

smaller the city so the less the return

so it's like at some point you don't

really care about a 200k 200 euro a

month deal you know so it's like we want

more niche and then we want to scale SEO

and GMBB and SEO we are now trying with

redplit.com I don't know if you heard

about that it's the main vibe coding

tool

>> okay I I I haven't

>> it's just printing website in 212 you

know

>> what's it called

>> redplit.com

>> how do you spell it

>> re e I I can put put it in the chat.

>> Yeah, put that in the chat for everyone.

This is the tool that he's using to

print.

>> I don't really recommend using it.

Honestly, like in the beginning, I think

you shouldn't play with that at all. Uh

I think now I mean it's like maybe five

10% of our time playing with this and

we're like okay how do you go from let's

say 10 15 site a month to 50 to 100 a

month you know and it's going to be

gradual but it's like

>> we want to obviously get much more leads

from organic and uh that's that's come

with volume you know so that's that's

one way and we might if if that doesn't

doesn't work so far so good it's it's

quite promising but it's not how to say

uh fully validated yet but uh if it

doesn't we will just scale the number of

VAS you know we can just get more VA so

we are a bit in between yeah that's

that's where we at now

>> so you have a guy that's the guy that

works behind you he's over all the SEO

stuff essentially

>> SEO ads automation

um yeah man is just like basically

all the things that that I don't enjoy

much all the boring technical but super

important and for him it's not boring

it's super exciting and all the business

side is is less so it's it's a good

partnership

>> and you guys are just trying new methods

you're using this tool like that kind of

stuff are you are you um are you looking

at or or investing in other trainings or

that kind of thing or is it mainly just

doing you know testing testing that kind

of a thing.

>> I mean, I would love to to spend more

invest more in trainings. I haven't

really looked actively at it. Uh I've

seen some guys doing like leg arbitrage.

I don't know if you know Eric Beer, I

think I send you maybe or sh I'm not

sure. So this guy is more like finding

leads from one source, connecting it to

the other. I did some stuff with Tony

Robbins type of things like repair. The

guy is doing like 10 15 mil a year.

quite quite high margin.

>> Yeah. Yeah. American.

>> Yeah. Send me send me when you get off

this call, send it to me. I'd be

interested to look at it. Okay.

>> Yeah.

>> Interesting.

>> Yeah. But I was like I think it's a bit

too unfocused from what we're doing now.

We're doing well. So once again, I want

to I want to do more service, you know,

but that that's something we might do

later on. And um yes, so now we more

working with like consultants or people

that have the skill set that we want. So

we used to work with Google ads guys.

Mike help us a lot with Google ads. I

really big shout out to Mike. I think

he's one of the best Google ads guy I

know from from the community if not the

best. And um in Mai it's I would say one

of the biggest if not the biggest SEO

city in the world because there is a

huge conference actually it's going to

be next month around SEO and there is

all of the ashre guys or there is Matt

Madigiddi. I don't know if you know

about this guy.

>> Yeah, I've heard of him.

>> Yeah. So, he's in he's in Shang Mai and

I have other friends that are not uh

nobody know about them but are like

making very very big uh super successful

and yeah I just hang out with them and

the replet thing. I was at a

housewarming party of a friend and I met

a guy. I told him I do work and rent and

he was like oh are you doing everything

on replet? I was like no. He was like oh

dude you're gonna fall so much behind

and I was like what? So man the the the

night I was just on sh GPT like what's

reply tell me how can I implement it

blah blah blah send to Jeremy and the

next day was doing a test on it

>> I love it okay

>> that's a bit more what we do right now

but like if you know anything that we

can invest in to learn and stuff it's

like where we want to put our money so

>> yeah I like that okay let's answer a

couple of questions really quick um I'm

gonna ask I'm going to have you answer

Simon's first and then raise just

because I think Simon's going to be a

quick answer. Simon's asking if you're

using Google ads or Facebook ads right

now.

>> 100% Google ads. We want to try Facebook

ads, but I think it's hard to do

everything well. And uh now we only

thinking about volumes. Like how do you

do 50 or 100 CDs? So if we do Facebook

ads, we have to automate everything. But

first, we probably going to have to

test. Like I I've checked your method. I

think it's very promising maybe even

more on French market. But there is

tricks here and here. So I think for

someone that came in or don't really

have the Google ads thing figured out, I

probably would say go Facebook ads. I'm

not sure if it's what you say like

>> amen, you know, but for us it's a bit

different because Google ads is working

quite well. So

>> I I'll say this if if I had a choice

between Facebook and Google and they

both worked, I'll take Google. They're

better. The the leads are better. The

reason that we're doing Facebook is

because uh Google ads was, you know,

getting harder to get consistent leads

in the US market. So, if you guys are

having success with Google ads and

they're working, keep doing Google ads.

Okay. Ry says,

"How do you deal with managing clients,

especially as you continue to scale?"

>> Um, you you want to answer, Nick, or

take it? No, I want you to answer it

because you're the you're the one that's

tripled their revenue in the last six

months, dude. That how are you

continually managing clients, keeping

them happy while you're scaling?

>> So, I I can go more into details, but um

first of all, rank and ranch is quite

automated and let's say passive business

model. I don't really like this term.

It's been used so much by like horses or

stuff that were not true. But I think

for it's kind of true. I would say

growing current is more like you do 95%

of the work before you get the deal and

when you get the deal you have to manage

a few things but it's like 95% is done.

So it's like the the thing by nature is

low maintenance by customer like we have

customer like now actually we record

like 40 testimonials and we call them

and they don't pick up the phone man

they don't want to talk with us you know

and we are like hey please can you take

the phone and they're like I'm busy man

and they pay every month they're really

happy with us and they just they don't

want to talk all the time actually some

guys in testimonials one guy told me it

was very interesting insight he was like

yeah I work with a lot of SEO guys, they

wanted to have calls every week, blah

blah blah. I don't care. I just want my

phone to ring. That's what you guys do.

That's amazing. And this guy maybe refer

us three or four other other deals, you

know, and it's like by nature, I think

contractor, they don't want to talk SEO

all day. They want the phone to ring. If

you do a shitty job at the like delivery

technical part, I think they will call

you all the time. But for the wrong

reason I think if you do it well so for

us we don't have that much um

uh let's say customer support we have

more let's say customer success so

customer that we increase the amount of

leads or they want to refer someone or

they want to have more site with us

actually we have more this then we have

to deal with problems and then we have a

dedicated WhatsApp so first of like the

first two year it was on my own on

WhatsApp and I got tired of it. I think

it was very good to learn the avatar and

really know who we are selling to. But

at some point it was I was like man it's

Sunday afternoon I'm at the pool with

friend I just want to chill and I have

this contractor that is complaining

because he doesn't have enough leads and

I'm giving him three times the amount

I've promised him on the phone that that

can wait Monday afternoon you know. So I

did the dedicated WhatsApp. Now my team

is managing it and um I check it I don't

know maybe every two week and um

everything's going well like they they

do a great job.

>> Yeah. That Ry if you set the

expectations correctly.

>> This business model you you don't have

to really do that much check-ins. You

don't have to do that much uh of

anything because it's a very cut and dry

business, right? We provide leads, they

pay us money. If they stop paying us, we

stop sending leads. If we stop sending

leads, they stop paying us. So, yes, do

you want to communicate with them? Yes.

Uh but do you need to go send monthly

reports and this? That's usually the

stuff that happens with agencies because

they're trying to make it look like

they're doing work when there's not

they're not getting results. But the

thing above all, if you are getting your

clients results and they are making

money, they are going to stay. That's

it.

No matter how many reports you send, if

they are not making money, you're going

to lose them at some point. So, set

expectations correctly. Don't oversell

the deal. Get them results. Make sure

they're making money. And that's why

this business scales, dude, is because

you don't have to spend that much time

with the customers. That's the problem

with SEO. That's the problem with some

of these other businesses. Okay, one

more question. Zach was clarifying. Zack

Dempsey clarified. He says, "Did I hear

you say you Okay. The question is, so

your websites because you're using some

of these other tools, you're building

juicy websites, like 25 page websites,

right?"

>> Yeah. Or more

whatever it takes. The bigger bigger the

CD, the more the the bigger the website.

>> And are you using this this replet to

build these websites? We have a few we

have maybe five that are online now but

it's more like test testing the other

one the rest is mostly we have some on

we believe from sh uh but they are more

like secondary sites and the main most

of them they're on WordPress.

>> So we have a templates that we duplicate

and then we change the content and

>> amazing okay and then I guess we have le

last question. Simon says, "Do you

approach potential business owners using

direct phone calls or another method?"

And I think you use the text method,

right, to start?

>> And that's guys, if you guys have not

seen this already, go to the Facebook

group and search for just search Pier's

name. And we did an amazing interview

and training where Pier walked us

through his text method strategy.

Everything's the exact same, but in

before he makes his call, he sends out

kind of like a mass text to all the

qualified people and he has people

responding to him kind of raising their

hand that shows that they're interested.

So, it's one tiny extra step, but it

lets him see who's super interested and

kind of puts him in a position of

leverage. That's a really good training.

If you guys want to go research, just

just type in his name and you'll find

that. That was a few months ago. I think

that was I think that was the last time

we did an interview. Yeah,

>> probably.

That's work. It's really I really mix

the best of sh and yours.

>> Amazing. Yeah, and it's great, dude. And

it's something I I'm I'm considering

adding to the training because I think

it's a great strategy. Uh so anyway, all

right. Uh Pier, it's 11 p.m. for you. Go

to sleep. Get up tomorrow. Go make some

more money. I appreciate you getting on

this call, guys. Let's thank uh Pier for

hopping on. Dude, I literally took a ton

of notes. You had a bunch. You made me

think of a bunch of things. Um so, if

anything, I got more out of this than

anyone. So, I appreciate you, bro.

>> Thank you, man. Thank you so much for

putting me on the on the road, you know,

like your program was uh I don't know.

I I I would have figured out the sales

sales part because I love sales, but it

was just such a big shortcut. And when

you said I don't sell whatever training,

I sell time. I think you're you're on

spot.

>> Yeah, that's it, man. We're selling

time. We're trying to speed things up.

So, dude, appreciate you guys. Uh we'll

see you next week. Thanks, man.

>> Thank you so much, Nick. Take care. You

dude. Hey. Hey.