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I documented my SaaS journey to $20K MRR

By Marc Lou

Summary

Topics Covered

  • The Pivot That Changed Everything: From Analytics to AI Insights
  • The Moment I Almost Quit
  • Build Features Worth Sharing
  • Reaching $1M Without Marketing

Full Transcript

[music] Ah, so that's a rough but we got it.

Let's get it.

Ah, today's day 512 growing a software to $1 million in Today is day two, day three, day four,

five, six, seven, 30, [music] 44, 79, 88 92 100 120 135 166 175.

[music] [ __ ] it, I did it.

She's crazy like a fool.

What about Daddy cool?

This is day one of growing a software to [music] $1 million. I have spent the last two months creating the product.

[music] There are only four users, me and three of my friends. The product actually looks like this. It's analytics for websites. So, it shows the number of

websites. So, it shows the number of visitors as well as the revenue for each website. I'll give some more details

website. I'll give some more details about how many people visit the sites, which pages do they visit, which country they're from, which browser they're using, and at the same time, it connects with revenue data and it shows uh

payments made on the site and it tries to uh give some interesting metrics like the what is the revenue generated per visitors as well as which marketing channels are the best. So, here it says

that it's a 1% conversion rate for people coming from Google, which seems like the most promising marketing channel for this product. I spent a lot of time creating these products. I have

no idea if it's going to work. I just

know that I would use the products, and that's the only validation I've done.

The goal here is to bring this zero monthly recurring revenue to somewhere around 20,000 in monthly recurring revenue, so that it makes a $1 million

valuation [music] software. This is just me building this

software. This is just me building this thing. I have no idea if it's ever going

thing. I have no idea if it's ever going to reach the goal, but I feel like I have to give it a try. I'm going to document everything through these series of videos, and hopefully it's going to

take less than 3 years. So, today I am about to launch these product on Twitter, and hopefully there is a little bit of magic. I'll see you tomorrow for the results. Wish me luck.

the results. Wish me luck.

[music] [music] Today is day two growing a software to $10,000 in monthly recurring revenue.

Pardon me, I didn't sleep really well, cuz yesterday when I launched, I got around 100 sign-ups, as well as some people trying to screw my sites. Those

are the logs on my server. There are

22,000 errors.

Just someone, maybe some people, I don't know, I think wrote a little script bullying my site until they find some bugs. I

pushed a fix yesterday, and it looks like it's going better now. But uh on the positive side, out of those 100 sign-ups, 15 of them subscribed for a free trial and input their credit card

details, which means they are ready to be charged at the end of the trial in 14 days, which they don't even have to, cuz they could have waited 14 days, but they still gave the credit card details. So,

uh I'm positive that he's going to bring at least $1 in monthly recurring revenue by the end of the next month. The goal

for today is mostly customer support and fixing bugs. I already saw some emails

fixing bugs. I already saw some emails coming up yesterday before I go to bed.

People having issues here and there, mostly bug fixes.

[music] Today is day three and something happened. So, right now I still made $0

happened. So, right now I still made $0 because there's 14 days of free trial, but look at that. I'm so excited. This

is the very beginning. This means it's not zero anymore.

[music] There is something happening. What I'm

going to do from now is very basic. I'm

going to listen [music] for users feedback and I'm going to build it for them. I have built this little feedback

them. I have built this little feedback board thing where people who are logged into my app can submit features and they can upvote them. And I'm just going to go on the top of the list, build this,

build this, build this until the users are happy. Hopefully, some of them will

are happy. Hopefully, some of them will share what I'm building and somehow step-by-step the little word of mouth will do the work to grow the initial steps for this software. I hope I would

reach a thousand in monthly recurring revenue [music] with that strategy in mind and then I probably have got to have to think deeper on how to grow these to a bigger scale after that, but for now the strategy is literally this,

ship features that they want.

[music] Today is day four and what I said yesterday about listening to users feedback, I'm not going to do any of that. Here's the thing, I have checked

that. Here's the thing, I have checked how many people visited the site versus how many people signed up and the rate is pretty low. And because of that, it makes me think something is wrong. So, I

asked on Twitter for the people who visit the site, why you did not sign up.

And it kind of hurt to see the feedback that I got because I realized one thing.

People compare my tool with other web analytics. And the thing is, I am

analytics. And the thing is, I am newcomer in the game, I am a solo maker, so there's less trust. So, why would they switch from those big analytics tools to mine? There is no clear [music]

reason. So, I am making a big change. I

reason. So, I am making a big change. I

have to find a completely different angle. What is the thing that makes it

angle. What is the thing that makes it very special? The angle I found is that

very special? The angle I found is that I want to build the analytics [music] tools that tells you exactly what you have to do to get your business and make money. I know their websites, so I know

money. I know their websites, so I know what they were doing. I know what they were working on. What if I hook all the data, web and revenue data together, combined with the business what they are actually doing, what they're actually

selling, and I package that and I ask an AI to give me deep insights about the specific business? That, I think, I

specific business? That, I think, I think, is worth sharing. So, what I'm going to do in the next couple [music] days, maybe even in the next couple weeks, I'm going to test everything and

see if eventually I can get something [music] that makes sense. So, this is the very beginning of the journey. I

might be completely wrong, but I hope [music] this day, today, is a special day.

Today's day five and I am not working on the SAS today because I am going to hackathon with other developers in Bali and we're supposed to show something at the end of the day. The thing is what I have in mind for the SAS [music] is way

too complex. So, instead I'm going to

too complex. So, instead I'm going to work on another of my app and I'll be back on the SAS tomorrow. Today's day

six. My database grew from like zero documents to 3 million, which makes everything slower. So, today I'm adding

everything slower. So, today I'm adding indexes to the database, so hopefully people don't have to wait a minute to get and view their data. Today is day seven already. It's been a week. Someone

seven already. It's been a week. Someone

is trying to DDoS my apps. I was

checking on my dashboard and then I see those spikes of traffic, which are, of course, not human people. So, I'm trying to prevent these from happening again and messing up with the data. Today is

day eight. It's a little bit of a mess.

I have to juggle between everything from building features people want, customer support, bug fixes, marketing, it's a bunch of other things. Actually, I have I track everything on a Trello board.

There's an infinite amount of of tasks that have been piled up here and this was empty just a couple days ago. First

thing what I'm going to do right now [music] this week is to build features people want the most because I really need to build [music] a product where there's a solid base of like let's say

100 users that come every single day that love the product so that I can test things with them. Today is day nine and I shipped a new feature. It's called

internal and external link tracking.

It's tracking which links people click on. It looks like this. Those are all

on. It looks like this. Those are all the internal links and I made the same for external links. [music] So they're visiting my site and now they're leaving. And right here there is the

leaving. And right here there is the number of visitors or the number of person who performed this action. Today

is day nine building a software to $1 million and today is a big day. It's 1%

of $1 million. Ta-da! Today is day 11 and I just shipped a new feature. It's

called custom goals so people would be able to track some custom events conversion that happens on their application. So for instance, for this

application. So for instance, for this little habit tracker I'm tracking four types of events: start onboarding, finish onboarding, sign up and payment.

As a demo of what happens on my habit tracker, this is what the onboarding looks like. So here I would trigger the

looks like. So here I would trigger the start onboarding events and then as people progress through the onboarding process I will send the finish onboarding and then eventually they will end up on their dashboard page [music]

where they have all their habits listed and here I will trigger a sign up event.

This was one of the most requested features by users and the goal with this is to build an entire funnel [music] from visitors to a customer and eventually I will try to feed these data

to an AI that will exactly know, oh [music] there might be a way to improve this part of the funnel because a lot of people are dropping.

Today is day 12 and it's a little bit of a mess. I have a Trello board with 50 tasks. I don't know which features I should prioritize. I

get feedbacks from users who want this, and the other users, they want that. And

though I shipped that custom goals features yesterday, and I realized almost nobody uses it because they don't find the feature. So now I have to update the interface. I'm wondering if that was actually worth it. I feel a

little bit overwhelmed, and I'm trying to juggle with this and my other apps, and the fact that my parents are here.

They're visiting me in Bali, and I'm drowning into my work, and I feel guilty not seeing them as much as I wish. And

then when I see them, I think about work, and then when I work, I think about them. I think I need to turn off

about them. I think I need to turn off the computer for today.

Today is day 13, and ah, [ __ ] I just got roasted on Twitter.

So this person here, they're saying that GDPR compliance is mandatory, and my product uses cookies to track data with accuracy. It's impossible to do what I

accuracy. It's impossible to do what I want to do without using cookies. It's

mentioned in the FAQ. It's mentioned in the terms of services. Like I'm not selling the product as a Google Analytics alternatives for you know, where you don't have to show cookie better. You can use my product, and if

better. You can use my product, and if you want to comply with the GDPR policy, then you will have to show a cookie banner. I wasn't sure, so what I did is

banner. I wasn't sure, so what I did is I went back to the FAQ of the site, and here I updated the policy, and I just make it clear if you want to use DataFast and comply with the GDPR

regulation, you can show a cookie banner. Today's day 14, and this is

banner. Today's day 14, and this is pretty bad. Yesterday, this guy found a

pretty bad. Yesterday, this guy found a security issue in DataFast, and he was right. So I fixed it, of course, and

right. So I fixed it, of course, and well, the post kind of went viral, I would say. 400 likes on Twitter, that's

would say. 400 likes on Twitter, that's that's a lot. I haven't heard [music] of any user having any other issues, so I hope I fixed it. The guy

didn't get much love from other people.

To be honest, you don't have to do that.

You can just email me. I reply to every emails. He didn't do anything bad, but

emails. He didn't do anything bad, but he could have also done it better. Uh

yeah, mixed feelings. Uh props to him for telling me what was wrong. I'm

grateful that I could fix it and no one was able to do something bad in the meantime. Uh and at the same time uh

meantime. Uh and at the same time uh well, someone else emailed me and they found another issue in my sites which I also fixed. But this guy is really nice.

also fixed. But this guy is really nice.

He actually emailed me, so this is private. I sent him 300 bucks. I think

private. I sent him 300 bucks. I think

this is how fixing things would be done.

Like we're a little community of people who build apps in public. So

um yeah, I wanted to, you know, show that this is the right way to do things.

He helped me fix my app, so that all good. I mean, it's a bad day, but uh

good. I mean, it's a bad day, but uh good things in a bad day. Today is day 15 growing a software to $1 million and uh this is it. There we go. That's the

first payment ever received on this account. That's [music] the first $9

account. That's [music] the first $9 made. This is a freaking beautiful

made. This is a freaking beautiful feeling. Uh I'm recording this video

feeling. Uh I'm recording this video around uh 8:00 p.m. So it's literally like 15 days and 1 hour post launch. So right

now the free trials are expiring, so [music] I could expect to see, hopefully, other payments in the next couple of hours. Hopefully, I will have more to share tomorrow. And for today, what [music] I did is I don't want to

have people who don't choose to use Data Fetch to keep storing their data.

Databases are very expensive. So what I do after the 2-week free trial, I give them 1 more week to decide if they want to use the product and if they don't, later I'll delete the analytics data. So

like page views and events. So I don't store that in the database. For now, I just send them an email. When the trial expires, I explain that in 7 days um the data will be deleted as well [music] as

another email that I send 1 day before deleting the data. I hope that nudges people who are still indecisive to make a decision whether or not to use the service. That will save me some database

service. That will save me some database [music] cost, which can also help me reduce the cost for current users.

That's pretty much it. Um I hope I'll have some more numbers to share tomorrow, [music] and I hope no one is trying to break my app.

[music] Today is day 16, and this is probably the most beautiful day in my life. I

went to bed, and I woke up to this. $400

in one day is just crazy. [music] I

didn't work on the features I wanted to work. I was more thinking how do I get

work. I was more thinking how do I get the most out of the current customer base I have. This is crazy. This is just crazy. I hope that just [music] keep

crazy. I hope that just [music] keep going.

I got roasted. I think it's one of the worst day I've seen on Twitter. Like

people are I don't know. I just [music] just so against me. So, if you remember, a guy found a bug in the software I just shipped. Then, couple of days later,

shipped. Then, couple of days later, another guy emailed me. He said like, "Hey, I found this issue in your app."

It was like a honest, simple. He didn't

ask for anything, and and I actually [music] checked it. He was right. There

was something missing in my app. And so,

first he was a good guy, so I was like, "I'm going to pay him." And second, after paying [music] him, I'm going to tweet about it to show that you could roast someone in private, and you can praise someone in public. Now,

that that's what I thought was a good idea, and I still think it was a good idea, but Twitter disapproved. So, this

[music] thing happened. This guy I think he disapproved whatever. The thing is [music] the tweet went viral as well.

So, I think there's a lot of people who agree with what he says. I'm not a big company. There is no I'm shipping stuff,

company. There is no I'm shipping stuff, and it's clear on the landing page. He

says that the app is in beta. So, of

course I'll make some mistakes sometimes. So far, they've been able to

sometimes. So far, they've been able to find some vulnerability, but there is [music] no data leaking. There hasn't

been anything serious. But just because they found a little bug here and there, then it becomes like a an entire big deal. Yeah, I'm just rambling. I don't

deal. Yeah, I'm just rambling. I don't

even I don't even know what to think about it. That's that's uh

about it. That's that's uh That's That's pretty much it for today.

Beside of that, I'm working on a new feature at the moment, as well as fixing again the onboarding emails that are ending in [music] spam. So, yeah, boring day and getting roasted on Twitter is a

summary for today.

Today is day 18 [music] I did not check Twitter. I've been busy coding. I shipped this new feature.

coding. I shipped this new feature.

There is this new card here called customer journey. [music] And it shows

customer journey. [music] And it shows where they're coming from, how did they find my sites, how much they spend on my sites, and [music] what is the average time it took for them to make a payment.

Today is day 19 growing a software to $1 million and today I did not work. It's

my birthday so I thought I would make a little revenue update. It's close to $350 a monthly recurring revenue. It has

almost made $600 in revenue which is almost [music] double the MRR, the monthly recurring revenue. I hope it's it's a good thing because I guess if people are paying for the yearly plan,

it probably means they like the product enough they're willing to commit for an entire year. Today is day 22 and I think

entire year. Today is day 22 and I think I just realized that with the customer journey feature, it doesn't have to be about customers. It could be about any

about customers. It could be about any end goal. So, for instance, some people

end goal. So, for instance, some people might want to track sign-ups, some people might want to track collecting emails. [music] And I think the way to

emails. [music] And I think the way to grow this software is by doing more of this because then I can collect more data and then I can translate that in English, give it to an AI, [music] and

say there are 1,000 users on these websites. Here is what user number one

websites. Here is what user number one did. That hopefully will give some

did. That hopefully will give some really valuable insights.

[music] I feel stupid. I feel [ __ ] stupid.

So um Today is day 24 growing a software to $1 million.

I haven't been working much on the product recently because um there are some guys who found a way to get some of my products, my older products for free and um they started to

to tweet about that and [snorts] like you could bypass some of my paywalls because I don't sometimes I just I don't I just want to make an app I'm happy with it. I don't care if I force the paywall. If you're smart and

you can bypass [music] then good good for you. It's been like this for years

for you. It's been like this for years and I think now because of I have the following on Twitter then when people find stuff like this then they share it

and it for some reason it goes viral. I

didn't reply to that because I don't care. I care my user data. I care that

care. I care my user data. I care that the [music] the data for my users is protected. You

know, they can [ __ ] my my site if they want but they will never [ __ ] my user data. This is the only thing that matters to me. This is the only thing that I consider as cuz I consider as critical.

But for some reason those tweets kept going viral like people find another vulnerabilities. For a week now there

vulnerabilities. For a week now there has been this recurring movement of like everybody [music] try to do the same thing over and over.

So now there's like hundreds of people every minute trying to hack my site. My

emails are full of spam. My phone is full of messages from my good friends ask if I'm okay. I just want to make stuff on the internet god dammit. If I'm

losing money because you can bypass my paywall who gives a [ __ ] you know?

The worst part is there are some people I don't care.

[music] You know, they don't like what I'm doing that's fine. I don't care. But

that's fine. I don't care. But

feels like some people are kind of changing their mind, you know? Been

building in public for 3 years. I've

shared everything I've done on my blog, newsletter and then seeing some people who've been following my journey for 3 years and now suddenly they turn their back [music] and they're like hey Marque Lu is you know doing bad [ __ ] whatever. I

don't know I just feel betrayed and and this is a community I love but now I can just I cannot look at it. I don't

understand like how come there's so many people who just trying to [ __ ] up my site and agree that I'm I don't know what's So [ __ ] I haven't worked on anything these days. I don't even know if I'm

these days. I don't even know if I'm going to work on anything. I'm I'm here checking my logs, server logs, making sure that nothing wrong happens.

[ __ ] hell. I don't even know if that that would never be part of the video, I guess. But, [ __ ] hell.

guess. But, [ __ ] hell.

[music] Today is day 30 and um the drama from last week has cooled down. I was pretty hard, so I'm taking

down. I was pretty hard, so I'm taking some time off. We moved here in Western Australia. I'm working just a little

Australia. I'm working just a little bit. I want to finish that feature, but

bit. I want to finish that feature, but mostly to rest, chill, and come back I hope stronger.

Today is day 37. I think I reached 2% of the goal. The monthly recurring revenue

the goal. The monthly recurring revenue is now at $670. It's very slowly up, but it's going up, which is a good thing. Um

still working on that feature. Today is

day 42. Growing a software to $1 million and finally the feature is available.

People can scroll at the bottom for each goal they can see the journey to that goal. They can click here and then they

goal. They can click here and then they have the entire list of customers who've completed this goal and what they have done to get to that goal. Today is day 44 and I'm adding a new feature where I

track every event that people do on the site. So, that includes scrolling and

site. So, that includes scrolling and click on buttons, etc. because I want to give that data to an AI to find patterns. So, I updated the database and

patterns. So, I updated the database and I started to track way more events, but it's basically adding almost 4 GB of data every single day in the database. I

might have to migrate the entire database to another database service provider. I don't even know how to deal

provider. I don't even know how to deal with that.

[laughter] Today is day 52 and I just launched a new feature. Every customer on Data Pass

new feature. Every customer on Data Pass will receive a new email on Monday that summarize the data for the past week.

And there's one new thing I'm trying, which is the growth insight right here, where I analyze the data using AI and I try to give people an insight on how to grow their business. It's just one first step and I'm going to double down on

that one. Today is day 56 and I just

that one. Today is day 56 and I just added compound indexes from MongoDB and now the dashboard is super fast. Let's

see how that impacts the monthly recurring revenue. Today is day 63. I

recurring revenue. Today is day 63. I

lost my biggest customer. [music] It was actually a scam account. So, I wanted to believe that it was an enterprise customer. It wasn't. And

customer. It wasn't. And

I just got my first MongoDB invoice, which is now $289 [music] for this month. I hope this project is not going to bankrupt the business. On

the positive side, I launched a new product recently, which [music] made me very busy, which made lots of money.

It's called CodeFast. It's a course to learn how to code from zero. I made

[music] the most amount of money I've ever made in my life during those couple last days. And just being able to see

last days. And just being able to see this on my own dashboard, seeing where people are coming from, what they do on my sites, it felt really good.

Today is day 79. I am in Portugal. I'm

looking for a new home and I just shipped a new feature. It's server-side

tracking, which is getting close to 100% accuracy. I've also set up a new

accuracy. I've also set up a new documentation because I realized the product is getting complex.

Revenue-wise, this is what [music] the chart looks like right now. And the

number of active subscriber peaks at 60, which I'm [music] very happy. The churn

rate is down since the launch about 15% right now, which I think [music] is quite good for an early version of the software. Today is day 88, growing the

software. Today is day 88, growing the software to $1 million and I tried to make this AI analytics and find patterns in customer journeys.

It's just not good. Nothing is worth sharing [music] with people using the app. The results are just bad. So, from

app. The results are just bad. So, from

now, I'm going to stick on [music] this part 50% of my time because I think this is where the $1 million SaaS is. [music]

But at the same time, I need to improve the product. Today is day 92 and I got

the product. Today is day 92 and I got this. This is the bill for MongoDB. Like

this. This is the bill for MongoDB. Like

50% goes to [music] just paying the database itself. I'm loving but this is

database itself. I'm loving but this is actually not good cuz I have to reorganize everything. [music] So, this

reorganize everything. [music] So, this is a massive tech debt, and I have no idea how to fix it.

Happy New Year.

[music] Today is day 100, and I shipped a bunch of new features. We have uh new conversion rates that are displayed [music] per day. So, I can compare those each days with the previous one and see

which one performed better [music] in case I made any change. Then, I have added a promotion for CodeFast on ShipFast. [music] That means that every

ShipFast. [music] That means that every time someone buys one of my info product, they will get a discount for my software. And I hope that this

software. And I hope that this exclusivity will make some of my existing customers want to try my new software. Oh, and finally, I removed the

software. Oh, and finally, I removed the [music] AI Insight feature because for now, it was just not good enough until I am able to [music] collect more data and

provide better feedback on how to grow their business.

Today is day 110, and we did it. $1,000

in monthly recurring revenue. Yes. Now,

that's a four-digit monthly recurring revenue. That's only [music] 5% of the

revenue. That's only [music] 5% of the end goal. So, technically, if

end goal. So, technically, if entrepreneurship is linear, I should hit the the milestone of a million-dollar software in 2031, somewhere [music] in the summer of 2031. So, there's still a

bunch of work to get done. But, uh I'm just so so happy and and a bit proud of myself for reaching this milestone. But,

I have a big problem, [music] though.

There is a time bomb in my app. Uh you

can see that disk usage here is like 100 GB of data. MongoDB is really expensive.

So, um yeah, I really need to work on that part. And [music] also, I need to

that part. And [music] also, I need to do more marketing to keep growing the monthly recurring revenue. Today is day 124. [music] This is called widgets.

124. [music] This is called widgets.

This is like little card here that can be embedded on any website using the code that is below. And there is a [music] clickable link to redirect to the software. So, hopefully, that brings

the software. So, hopefully, that brings a few more sign-ups. [music] This new feature was made 80% using AI. We are in 2025, and AI is getting so good at

writing code for us. It's day 135 and it is a complete disaster. The reason I screwed up is because of this little widget feature that I shipped a couple days ago because it is an iframe. It

[music] loads the entire Data FaaS website and on the Data FaaS website, there is a widget of Data FaaS. So

basically, this website, which gets around 2,000 visitors a day, loads Data FaaS website, which loads Data FaaS website. So for one page view on this

website. So for one page view on this site, I get three billable page views on Vercel and my bill is absolutely insane.

I I screwed up completely.

Ay ay ay. Okay, today is day 136. I

fixed my mistake from yesterday. I just

completely removed the feature, so it's not available for any users. I literally

lost two weeks of time, but that's all right. Instead, I have built a bunch of

right. Instead, I have built a bunch of tiny features. Now, I can see recurring

tiny features. Now, I can see recurring revenue. The orange is slightly [music]

revenue. The orange is slightly [music] different and at the same time in gray color, I will see refunds. And finally,

the last feature I made, for instance, for this person here, I can see that on the [music] first day, they found my site through Behance and then they came back a few days later and they found my site this time through Google. [music]

And I think it's valuable to know how would they find me again later in the future. Maybe there are some patterns

future. Maybe there are some patterns and this is what I'm trying to explore with this. So this is now available.

with this. So this is now available.

[sighs] Today is day I don't even know what day it is. It's

been at least 6 months trying to grow this software to $1 million and I I want to give up because I'm so far from the goal.

Maybe the goal is too ambitious. Maybe

it's just not a product that's for me.

Maybe I'm just a fraud after all. I

don't know. Yeah, I just want to I don't know. I just want to give up on this

know. I just want to give up on this project cuz I don't know. It's It's

taking so much of my time for so little results that I'm wondering if my time wouldn't be better spent somewhere else. So,

I don't know.

Today is day 165 growing a software to $1 million and I think I shipped my favorite feature. On the dashboard now

favorite feature. On the dashboard now people can visualize the traffic on their site as if it's real [music] time.

On the map, they can zoom and they will see visitors displayed per city and for each visitor they know which uh refer they come from, how much time they spend on the site, which uh pages they're actually browsing, uh the total number

of visits, and if those people are actually customers, it will be shown in orange. I'm about to launch this feature

orange. I'm about to launch this feature tonight on Twitter. I'm having a lot of fun with the feature. This is the beginning of something bigger.

[music] We made it.

What? 3,000?

Yes.

Yeah.

What is one thing that made your software grow?

The globe. Today is day 265 growing a software to $1 million and I have a big update. I think I found a new thing that makes people come and [music] visit DataFast. Now people can

share their dashboard with the old with their own audience. Now if we look at the past 3 months data, it's still growing, which I'm very happy with, but that's only 15% of the final goal and

it's been almost a year [music] working on this entire thing. I'll just keep focusing until something happens and I'll post every update in this video.

[music] Today is day 331 and I just reached 5,000 in monthly recurring revenue and I am so so so happy because I remember I wanted to give up like a month or two

ago. I didn't give up. I changed a lot

ago. I didn't give up. I changed a lot of [music] stuff. I shipped a lot of stuff. One is the funnel feature.

stuff. One is the funnel feature.

There's this visual here where people can uh basically add funnel steps.

Another thing I have done is I have completely transformed the onboarding flow, less clicks. And another important thing, which is what I'm kind of doing at the moment. I try to find like a very deep painful segment of people using

Google Analytics and trying to position my product as [music] a solution to this pain on Google Analytics. So, I know a lot of people care about revenue attribution. And I think this revenue

attribution. And I think this revenue attribution is the number one core positioning feature of my product. So,

I'm now remaking like the copywriting on the website because that's where I learned that I was losing a lot of people. I hope the next update on this

people. I hope the next update on this video won't be in a year or something. I

just have to keep shipping. Today is day 371. This is crazy. Just reached $8,000

371. This is crazy. Just reached $8,000 monthly recurring [music] revenue. Now,

I feel like my one year of efforts have finally paid back. Recently, I connected DataFast to GitHub. I can see the comments that I've made over time. Just

this sort of thing here is very shareable. So, people see those little

shareable. So, people see those little avatars and make screenshots. And also,

one thing that I have done, I am going to get rid of [music] this old pricing and just basically double the pricing because now it has more features.

Previous customers, because they mean a lot to me, I'll keep the current pricing. [music] I've also updated the

pricing. [music] I've also updated the headline, which is a really big deal in marketing. This is pretty much it at the

marketing. This is pretty much it at the moment. And I'm very [music] excited and

moment. And I'm very [music] excited and very positive for next updates.

Today is day 477 and I don't even know what to say. It's 17 plus. It's just

crazy. And even [music] crazier is that this grew faster than ever before, although I was [music] extremely distracted by another project of mine.

I'm going to try to explain what I think [music] was the driver. Almost every

single day, I see multiple user mentioning that they're using DataFast.

They post screenshots. They share

features they like on social media and stuff. They basically do marketing for

stuff. They basically do marketing for me. And all I have to do is to build

me. And all I have to do is to build features that are good enough for them to share. Another main driver was the

to share. Another main driver was the fact that now I introduced a second plan. And so, it's split now into two

plan. And so, it's split now into two parts. There's like a startup plan. And

parts. There's like a startup plan. And

then there's these new features that I'm launching right now because as I'm making this video, AI is also absolutely crazy. I literally [music] built a

crazy. I literally [music] built a mobile app for Data Pass in a day. And I

think some of the users who've been using Data Pass for a while would use this because it's I think it's very convenient. Now that I have a little bit

convenient. Now that I have a little bit more confidence in myself that this will actually hit 20k MRR and be valued at [music] a million dollar. I guess I'll see you in the next video for hopefully the moment where we pop some confettis

and we call it a day.

Uh today's day 512 growing a software to $1 million in [ __ ] I did it.

Why is not the moment? Oh, [ __ ] I should be happy.

I should be happy. I am very happy. God

damn it. I achieved my my goal [music] after a year and a half. This is it. We

passed the 20k MR, which means that [music] it's doing around $250,000 per year. And at a four times multiple,

year. And at a four times multiple, that's around $1 million in valuation.

Not to brag or anything, but I'm just so proud that I was able to grow this and achieve this goal without ever doing any of the traditional marketing. I like to play. I like to have fun. I like to make

play. I like to have fun. I like to make stuff. [music] And I was able to grow

stuff. [music] And I was able to grow this while doing only marketing stuff that I really like. So, that makes me very happy. Uh so, that's a wrap. We've

very happy. Uh so, that's a wrap. We've

got it.

It's the end.

Honestly, that makes me a little sad. I

used to enjoy making those uh clips for the video. It feels like I'm uh talking

the video. It feels like I'm uh talking [music] to a friend. But I guess this is not going to stop here. Uh I have a new goal now, which [music] is $1 million ARR, which is around 83,000 [music]

monthly recurring revenue, which is basically four times this one. I have

really no idea whether this is going to work. Uh that's a really big number. But

work. Uh that's a really big number. But

uh you know, this is what the challenges are made [music] for. So, well, stay tuned for the next challenge. Cheers.

[music] [music] [music] [music] [music] Don't you dare give up.

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