I had openclaw run my youtube channel with ai agents
By Build In Public
Summary
Topics Covered
- 80k views and 2k subs in 4 days with AI agents
- AI agents saved me 15 hours per week on content
- Mission control is the brain of the operation
- Content-Led Founders Will Dominate 2025
- Scale Content Without Scaling Effort
Full Transcript
Over the past four days, OpenClaw has generated over 80,000 views and over 2,000 subscribers on this YouTube channel. And I'm here to break down the
channel. And I'm here to break down the entire content pipeline and what I've built and how I'm automating everything.
So, every morning at 7 a.m. I wake up to a completely fresh set of content, podcast outreach, newsletters, blogs, four YouTube scripts with thumbnails, five social media posts, a full blog
post, and all created by AI agents that kick off on Chron jobs every single day.
I run it all on the Mac Mini behind me.
So, I have no monthly subscriptions other than the Claude Max plan. So, I
have no cloud costs. I'm not waiting for API calls. just a team of AI agents that
API calls. just a team of AI agents that work while I'm asleep. So, basically,
they're turning trends into data and then turning that into ready to publish content. I also do need to review
content. I also do need to review everything that is being done because sometimes things can go off the rails and I do need to check the work that's being verified, but this is saving me at
least 10 hours every single week. So,
I'm going to tell you exactly how this works. The real dashboard, the actual
works. The real dashboard, the actual agents, and then the numbers behind them running the automated content business on local hardware. The whole system is called mission control. And if you're
new to OpenClaw, this is basically just a dashboard where you can see everything on what's happening visually. It runs
off Next.js architecture. And I built that and it all ties together with the multiple agents handling different jobs all within OpenClaw. Each agent has a
specific job and they all work together like a content production team. So,
here's how it works specifically is at 5:00 a.m. every morning, an agent called
5:00 a.m. every morning, an agent called the ghost face wakes up and starts gathering intelligence. By the way, all
gathering intelligence. By the way, all the agents are named after Wuang characters. So, I just love it. I love
characters. So, I just love it. I love
the Wuang and it just felt natural. So,
it scrapes Tube Lab for trending YouTube topics. It monitors X for viral posts.
topics. It monitors X for viral posts.
It checks Reddit for discussions and then pulls the data from Hacker News.
And then at 6:00 a.m. we got the Rizza takes all of that intel and then it generates four complete video transcripts, outlines with titles, thumbnails, all for me to pick and
choose. So these aren't just like topic
choose. So these aren't just like topic suggestions. These are actually relevant
suggestions. These are actually relevant news articles based on past content. And
everything's ready to go. So
everything's written in my voice because we pulled transcripts from other YouTube videos that I have on another channel. I
fed it all my emails, all my tweets, so it sounds just like how I would sound.
So 6:30 a.m. Yugod generates the custom thumbnails for each script and it uses Nano Banana 2 through the Kai.ai API.
And then Yugod also uses TubeLab to look for outlier scores. So it knows my face.
It understands the topics and it creates the thumbnails that match each video concept. At 7 a.m., a separate blog
concept. At 7 a.m., a separate blog agent writes the full article based on the video topics and Inspector Deck writes the five social media posts to
promote the content. All of this happens automatically in the background. So, I
basically wake up and I get to check mission control and I have a full day's worth of content waiting for me. I also
have an agent, Method Man. He takes the videos and turns them into clips. Don't
need to pay for a clipping service if you can build it out yourself these days. So, why did I build this? Because
days. So, why did I build this? Because
content creation was killing my productivity as a builder. I was
spending 3 to four hours every day just on YouTube writing scripts, creating thumbnails, planning the content, and writing the social media posts. That's
about 15 to 20 hours every single week.
So, here's the thing. Good content
drives business. YouTube brings in subscribers. Subscribers join the
subscribers. Subscribers join the community. And now the community is at
community. And now the community is at 56 members in just 5 days. So, YouTube
got monetized just yesterday at 3,200 subscribers. Thank you guys for
subscribers. Thank you guys for watching. If you like AI news and AI
watching. If you like AI news and AI updates following my journey, make sure you subscribe because we got four or five videos coming out every single day.
And yes, this is me. I'm not a hen avatar. So, the content machine just
avatar. So, the content machine just works and I built it to be able to buy back my time. That is my main purpose for using OpenClaw is time is so valuable to me and I was looking at all
the things that I was doing every week and I was like, how can I switch out all the redundant tasks that I do every week and have AI agents do them for me? And
if you're getting going with Open Claw and you want to build out something similar, I would start with one automated task first and then build out your agent workflow from there. So, I
looked at what I needed to automate and I built it out. It did take me over 30 days to get this thing actually working.
So, if you don't have patience, you know, you're going to learn it getting this set up. So, that's where this exact system came from. I wanted to keep the content flowing without consuming my
entire day. So, I'm going to talk a
entire day. So, I'm going to talk a little bit more about mission control.
This is basically the brain of the operation built using Nex.js JS and it just runs all locally for the Mac Mini that I have behind me. So I can see what I have going. I have several tabs
breaking down all different parts of the operation like trend radar. I have a videos tab, a shorts tab, calendar and overview. The trend radar shows all the
overview. The trend radar shows all the intelligence Ghostface has gathered like the trending topics on YouTube, the viral posts on X, hot discussions in
subreddits and the data feeds the content generation process. The videos
tab shows today's generated thumbnails, scripts, different hooks, different options. I can look at this and choose
options. I can look at this and choose which one I like and go with it. So,
it's just ready to go. I can read through them and edit if I needed and basically just start filming. So, each
script comes with a custom thumbnail that's generated by another agent called Yugod. These aren't just generic
Yugod. These aren't just generic templates. The agent actually uses the
templates. The agent actually uses the Tube Lab skill and the Tube Lab API to actually pull outlier scores so it can understand the topic and then recreate
the thumbnail that match the content. So
the blog post, it's generated every morning. You get a full article that's
morning. You get a full article that's SEO optimized, ready to publish. I have
the site map on the Google search console and I have it being crawled every few days so all of these blogs can get fed into the SEO pipeline so we
could start ranking on these topics. So
here's the five social media posts that Inspector Deck creates. They're not
perfect and I do need to go in to alter every single one, but like I said, it gets me about 80 to 90% of the way there because it just needs a little bit more of a voice and a little bit of more, you
know, perspective. So it it does good.
know, perspective. So it it does good.
It's just not there yet. So the nice thing is it's all created while I'm, you know, enjoying my morning cup of coffee.
I don't have to have any human intervention. So now let me talk to you
intervention. So now let me talk to you about like how the agents actually work.
This is an open claw. This is open claw running on my Mac Mini. And you can see the agent squad is basically about eight agents doing all different tasks. Each
agent has a specific role and a set of tools. So Ghostface is the intelligence
tools. So Ghostface is the intelligence gatherer and that's what kicks off every morning. It also, you know, doesn't just
morning. It also, you know, doesn't just collect like random content. It's
looking for specific patterns, topics that are like getting engagement, stories that have momentum, discussions that indicate interest from my target audience. The output from Ghost Face
audience. The output from Ghost Face feeds directly into the Rizza. So Rizza
can then take that and use it as like a base for script generation and agent takes all the intelligence from Ghost Face and then creates a complete video outline. So it's pretty cool on what you
outline. So it's pretty cool on what you can get going nowadays. And these are the things that I would spend hours a day on building out just for one YouTube video. Is it perfect? No. But it does
video. Is it perfect? No. But it does get me a lot further than not having it, you know. So, the Rizza does know my
you know. So, the Rizza does know my voice profile and it understands like how I talk, what examples I use, how I structure the content. It also
references my actual experience with OpenClaw. So, when I'm building with
OpenClaw. So, when I'm building with OpenClaw behind me, it can take the daily logs and actually weave it into the content. So, the mission control
the content. So, the mission control shipping school, it doesn't just fabricate stories or claim I've used these tools I haven't tested. It's
actually has a truthful concept of what we're doing. especially when it comes to
we're doing. especially when it comes to community members in the shipping school and how we've helped them and gathering testimonies. That's the thing is this
testimonies. That's the thing is this channel is called Building in Public.
We're going to leave nothing left behind. We're going to show you how I'm
behind. We're going to show you how I'm building this, what I'm building it, and why. And that's why I want to be 100%
why. And that's why I want to be 100% transparent with the things that we're doing. So, the cool part is like here's
doing. So, the cool part is like here's an example. like Ghost Face yesterday
an example. like Ghost Face yesterday found a trending topic about Apple's new AI features and then the Rizza took whatever it learned and it wrote a complete script analyzing the
announcement comparing it to local AI solutions like OpenClaw and then tying it back into what builders can learn from Apple's approach. The script was ready to read on camera. I just had to
review it and start filming. You got
handles the thumbnail creation and it actually does a really good job than what we were doing before. So it
basically downloads the thumbnail from the outliers and then recreates it and generates a prompt to feed back into Nano Banana. It has my face as the
Nano Banana. It has my face as the reference photo. So it has that training
reference photo. So it has that training data and it understands the visual style of my channel and then it creates thumbnails that match each topic. And
the thumbnails, you know, they aren't just random AI art. It actually analyzes the script content and then it creates visual that will support the message. If
the video is about automation, it might show me with a confident expression and tech elements in the background. If it's
about breaking news, it might show surprise excitement. And inspect the
surprise excitement. And inspect the deck, you know, does great. I think we need a little bit more refinement when it comes to the exposts. These posts, it does analyze proven engagement patterns.
So, it will look back through my X account using the Gro X API and see what did well, what hook sucked, and it's kind of like this self-refinement process that gets better and better as
we use it. So, Inspe, you know, we will will write follow-up posts and reply templates, though I don't have it just fire off automatically. In fact, all of the things that are written and
pre-done, I have to auto approve, which is just keeps it much safer, and I can always review things. So, it's really nice. I have a little bit more control.
nice. I have a little bit more control.
The cool part is just basically these agents all work together and it all happens in mission control. The
dashboard coordinates everything and it stores all the content in neon database and gives me a single interface to review and approve everything. So I'm
going to talk about the real numbers behind the system. So since implementing this automation, the content output has increased 3x. I'm publishing daily
increased 3x. I'm publishing daily instead of two to three times a week.
The quality hasn't decreased because the agents are trained on the high performing content patterns and use my personal voice. YouTube subscriber
personal voice. YouTube subscriber growth has been insane. Four days ago, I had 1,000 subscribers. Today, we have a little over 3,300. We just got monetized thanks to you. And that's an additional
revenue source on top of Shipping School. Speaking of the community, we
School. Speaking of the community, we are now at 55 members, generating over $1,400 of monthly recurring revenue. The
automated content funnel is actually working. People discover the channel,
working. People discover the channel, they see the value that we provide, and then they want to join a community because if you're a builder like me, it's good to be around another group set of people that can share ideas, help you
build your project. We run four boot camps a week. I also provide one-on-one help to help you get OpenClaw installed.
Maybe you want to build out a content generation pipeline just like mine.
Well, we will help you with that. Maybe
you want to learn how to use Cloud Code to spin up your first app idea. We offer
a starter pack for that. So that's the cool part is we're providing as much value as we can at scale and at volume and I'm just one person. So my time investment into content creation has
dropped from 20 hours a week to maybe 3 to four hours. I spend time reviewing the scripts, filming and engaging with the comments. The heavy lifting is
the comments. The heavy lifting is automated and I get to spend more time with my community actually working with them one-on-one or in a group-like setting. And the cool thing is is
setting. And the cool thing is is basically the cost the cost to run this whole system is just $200 a month. You
know, I paid for the Mac Mini. That's
fine. At the time they were $500. And
OpenCloud runs locally, so I have a bit more control. The only reoccurring cost
more control. The only reoccurring cost is like the API calls that we make with Open Router, which is like $10 a month.
And as well as using the Kai.ai I API.
That's a mouthful, but that costs about $50 a month because I am generating content based around my three SAS apps, Easy Flip, Magic Hand, and Snaptastic.
They all do different things, but I'm able to pull viral content off of Tik Tok and Instagram, recreate that content using the Sora 2 API within Kai, and
then it's able to overlay any information that needed, and then post that content on my social handles, driving people to the website and getting users. That I will go into on
getting users. That I will go into on another day, but I just built that the last few days, and that is also saving me a ton of time. So, compare that to
what I was paying before and not only just my time, but the cloud API costs and, you know, thumbnail design tools and just doing it myself added up. I was
spending hundreds per month with the content creation tools. I used to have Canva. Um, there was other consulting
Canva. Um, there was other consulting agencies that I used to have, you know, monitor my channels and that was $100 a month. I used to have video editors
month. I used to have video editors which a couple hundred a month. I used
to pay for Opus clips which was $50 a month. and I built all that out all
month. and I built all that out all myself, you know, free. So, that's the cool part is you can actually save money, cutting costs, not having to pay for several different subscriptions. I
guess the key insight to all of this, if you're wondering what I'm even talking about, it's just about saving time and money and more importantly building a
system that scales without me burning out. I love creating content. I love
out. I love creating content. I love
providing value. Most of all, I love helping people like yourself do the same exact thing. buying back your time,
exact thing. buying back your time, doing the things that you're passionate about, and that's what I'm making these videos for are people like yourself. So,
before automation and increasing the content output meant working more hours, which I didn't have. Now, I can scale the content without scaling my effort.
The agents work 24/7. They don't get tired. They don't need breaks. They
tired. They don't need breaks. They
don't have creative blocks. It's a
recursive loop. These agents get better and better and better as we go on. The
system has fundamentally changed how I think about content in business operations. Instead of being the
operations. Instead of being the bottleneck, which I was, I became more of like an orchestrator and a manager. I
set the strategy review and the output and then I get to focus on the highv value activities. The content quality
value activities. The content quality stays consistent because the agents follow the proven patterns and the frameworks. For example, we have an
frameworks. For example, we have an agent that looks at my YouTube channel every week. It says, "Okay, these
every week. It says, "Okay, these thumbnails performed. These videos got
thumbnails performed. These videos got the most view. Let's recreate those topics. Let's talk more about OpenC
topics. Let's talk more about OpenC Cloud Code, and let's maybe skip out some of the AI news that you don't really want to know about. So, those are the things that we have going on in the
background. Like I said, a loop that
background. Like I said, a loop that just feeds back, and things get better and better as we go by. So, every script can follow the same kind of engagement principles that have been working and
then ditch the stuff that sucks. Now,
you might be thinking, "This sounds too good to be true." But on shippingchool.com, if you go on there, there is a use cases tab with over 60 documented use cases on
how people are making money with OpenClaw. You could click the link down
OpenClaw. You could click the link down below, check out the use cases, and read it for yourself with verified sources.
So, I'm going to address some of the common concerns. It's like, doesn't the
common concerns. It's like, doesn't the content feel robotic or generic? This is
why I auto approve everything and I have to go through, you know, reading some of the stuff because it's not perfect.
Nothing is going to be like, "That's amazing. That's a perfect video idea." I
amazing. That's a perfect video idea." I
think you're going to need to review things for at least the foreseeable future to be able to add in your own two cents on, you know, maybe what you think about it, you know, and that's a common concern. You know, people don't want
concern. You know, people don't want that because the AI agents are trained specifically on my voice and style. They
reference my actual projects, experiences, and opinions. They don't
fabricate the stories or claim expertise I don't have. I'm not claiming to be some type of guru or you're not going to sell you a $40,000 course like Tai
Lopez. I'm just going to show you
Lopez. I'm just going to show you everything that happens every single day on the mission control, which is right behind me where you see me pointing. Um,
and it's basically going to just have these logs in if I made a mistake or a crown job broke or I ended up switching out a model for my orchestra agent that broke the whole system. You're going to
know about it. So, that's the cool part is that it's like a daily log of what I'm doing every day and how I'm doing it. And also with the community members
it. And also with the community members as well in our calls, that transcript gets picked up and also weaves it into the content. So, the content can feel
the content. So, the content can feel more authentic because it is authentic.
It's the things that I'm actually doing every single day. It's just automated.
So instead of manually creating all this or doing all this, I can just have all these happen automatically in the background. And you might be wondering,
background. And you might be wondering, can the agents handle complex topics or breaking news? Like Ghostface monitors
breaking news? Like Ghostface monitors the trends in real time every morning and then the Rizza can pick up on that information and generate content around it. So the new developments that come
it. So the new developments that come out like OpenClaw just dropped a new update last night at nine o'clock. I
have it trigger any open claw update that comes out within minutes. I have a script. I have it updated as well. I
script. I have it updated as well. I
anytime an update comes out I have it update automatically and then I have thumbnails done. So anytime OpenClaw
thumbnails done. So anytime OpenClaw releases an update within minutes I can break the news, tell you about the newest features and how I'm using it. So
that's the cool part is we're on top of breaking news and things in the AI space happen super fast. So what happens when something needs human judgment and this
is a common thing too is that's where the approval process comes in like everything goes by me. I read everything that can be published and I need to know what's being published. Nothing goes
through automatically. So in mission control where I can review and edit or reject it I can get much more control out of it. So, the automation handles the heavy lifting, but I maintain
editorial oversight. Here's the what
editorial oversight. Here's the what this means. If you're trying to create
this means. If you're trying to create content or you're just trying to grow your business and maybe get some more eyeballs on the product you just launched, content marketing is one of the best ways to build an audience and
drive business results. These moes are vanishing and being able to content-led founders are going to be more and more in abundance in this coming year because
people want to do business with people who they know, like, and trust. And if
people don't see the face to what you're building, they're not even going to know what you're doing and who you are. Why
should they trust your product? So
content-led marketing with founders in the loop is going to be huge, especially this year. And it may take time for you
this year. And it may take time for you to realize that. I'm not saying you need to get in front of the camera and talk about the products you're doing because now with, you know, Sora 2 or VO3.1, you
can actually copy viral content and put your own spin on it. It's not um, you know, it's not it's it's one of the most timeintensive aspects to running a business that people just were like, I
don't have time to do that. But now more than ever, there's no excuse. The system
proves that you can have both. You can
maintain consistent content presence without sacrificing your building time.
Cuz I love building. I love creating things. That's just me. It might not be
things. That's just me. It might not be for you. But you can scale your content
for you. But you can scale your content without scaling your effort and feeling like you're burning out. I think the key is thinking systematically.
Like instead of manually creating each piece of content or thinking about what direction you want to take it, you design the systems that create the content automatic. You identify the
content automatic. You identify the patterns that work and then discard the junk that doesn't. You get to train your AI agents to follow these patterns, get better, and produce the results. So you
build the dashboards to coordinate everything and then you maintain quality control through the review processes. It
really isn't just about content either, but I just wanted to share this with you because this is what's been changing over this last week. It said, you know, I would say the same principles apply to customer support or like any kind of
lead generation system or if you're doing product research, market analysis.
So anywhere you have repetitive knowledge work, you can build systems to automate it. The future really belongs
automate it. The future really belongs to the builders who know how to orchestrate AI systems, not just use individual AI tools. So, if you want to learn to build systems like this, this
is exactly what we do inside of our shipping school community. I don't just teach you about the AI tools, I work with you to build the systems that solve your real business pain points. We do
four lives calls per week and I walk you through the setup like getting your mission control going, how many agents you should have running, who should be the orchestrator agent and what models you should be using. So you get
basically hands on help building your own automation pipelines. You get to learn tools like openclaw or cloud code and other tools to create systems that actually work for your specific
businesses. The goal isn't just to
businesses. The goal isn't just to automate the content. is to automate everything that doesn't require your unique human expertise. So, content
creation or lead qualification or customer research, competitive analysis, things like that. You're going to get to be able to free up your time to focus on building products and serving customers.
So, inside the community, I'll help you identify the automation opportunities in your business and build systems to capture them. We start with your biggest
capture them. We start with your biggest time sync and then we work backwards from there. Today, in just a few hours,
from there. Today, in just a few hours, we have our ship and roast boot camp where people can bring their projects and we get to roast them and see how we can make their product even better. The
members that get the most value are the ones who come in with a clear problem they want to solve. So, maybe you're spending too much time on social media.
Maybe your customer support is overwhelming you. Maybe you just want to
overwhelming you. Maybe you just want to start a content strategy, but you do not have the bandwidth. I've been there.
Trust me, a burnout on social media.
We've been making videos for six years on other channels. There's a huge burnout cycle, but basically we take that problem of burnout and then we get to build a system that solves it
together step by step, call by call until you have an automation working.
You know, that's the goal. So, the
future is builders and creators who understand these systems and leverage these AI tools to get that outcome they're looking for. And these systems compound over time, especially if you
have a recursive feedback loop that improves itself over time, that can be very powerful. So, Mission Control
very powerful. So, Mission Control basically just started as a simple, you know, content generator, but now it's a complete content business running on autopilot. Most people pay thousands of
autopilot. Most people pay thousands of dollars a month just to generate something like this. Not anymore. That's
the power of thinking systematically about automation. So, if you want to
about automation. So, if you want to start building this, I'll put a link down below. You can check it out. Over
down below. You can check it out. Over
50 members in just 4 days. So, I love helping people most of all. I would say that is my biggest passion. So, if
you're on the outside looking in, it's not too late to get started. But I would encourage you to be around like-minded people that can hold you accountable to actually build the thing you're looking to build. So, I would say the creative
to build. So, I would say the creative decisions and the strategic thinking and the relationship building. This is the biggest thing. You could free yourself
biggest thing. You could free yourself to do other things like high value activities. You know, I have other
activities. You know, I have other businesses running in the background that don't require as much time as any as it used to because the systems are built and put in place. So basically,
let h AI handle the repetitive stuff and you could focus on the human activities.
That's how you build a business that works for you instead of burning you out. So I'll put a link down below. Like
out. So I'll put a link down below. Like
I said, we're helping people just like yourself watching videos like this that maybe you don't want to be a content creator. Well, let's build out a system
creator. Well, let's build out a system that can help you get some more views on your product to help you start making more money. We'll see you guys in the
more money. We'll see you guys in the next one. Have a blessed day. Bye-bye.
next one. Have a blessed day. Bye-bye.
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