Unmind 2025 Q4 Product Showcase
By Unmind
Summary
## Key takeaways - **4.6 ROI for Therapy/Coaching**: We have achieved a 4.6 ROI for therapy and coaching. This represents one of the best achievements the team is most proud of. [02:04], [02:13] - **100%+ MAU Growth**: We have more than 100% increase in our monthly active users, a culmination of all the things we've added to the product in the last year. User satisfaction now sits at 4.9 out of five, the best in Max's career. [02:09], [02:39] - **Nova's Escalation Protocol**: Nova has clear layers of escalation that intelligently push users depending on the message: immediate crisis connection for self-harm intent, urgent human support, booking therapist/coach, or 700+ hours of content. This retains Unmind's position as the most safe AI chat space. [05:22], [05:59] - **Nova Conversation Styles**: Nova now offers coaching, active listening with gentle support and fewer questions, and practical tools for structured guidance or content redirects. Average conversation length across clients is 7 minutes. [06:46], [16:53] - **Expanded Human Services Booking**: Beyond therapy and coaching, users can now book financial support, legal support, elder care, wellness coaching, child care directly in the product in a couple of clicks via a redesigned booking page with AI matching. [08:01], [08:25] - **2026 Pathways Initiative**: Pathways will blend human and digital for guided experiences towards specific outcomes like new manager preparation or resilient leadership, starting with prepped coaching, Nova summaries between sessions, measurable impact, and more cost-efficient care. [33:41], [36:59]
Topics Covered
- AI Delivers 4.6x ROI on Therapy
- Nova's Escalation Ensures AI Safety
- Nova Conversations Average 7 Minutes
- Pathways Blend Human-Digital Care
Full Transcript
All right, why don't we get things going, Max? Um, wonderful. So, good
going, Max? Um, wonderful. So, good
morning everybody. Season's greetings to you and yours. Um, thank you as always for choosing to spend some time with Max and I today for our final product showcase of the year. Hard to believe
that this is our fourth one and final one. Um, for those of you that don't
one. Um, for those of you that don't know me, I'm Matt. I am based here in New York and I look after the commercial function at Unmind and I am joined by my
partner in crime. Um, for our UK listeners, my my deck to my aunt. For
the US listeners, perhaps the Kelly to my Ryan. Um, if anyone's got any other
my Ryan. Um, if anyone's got any other famous duos, please do put them in the chat. Um, Max is our VP of product and
chat. Um, Max is our VP of product and he is based in London and he'll be running us through a little bit of a review very shortly. Um, as always, a huge thanks to our marketing and product
teams who put time and effort into setting these showcases up. Thank you
very much, teams. Um, today we're going to lean into an endofear theme. Don't
worry, we're not going to be cheesy and try and do a Spotify wrapped style event, but what we are going to do is walk you through the biggest things that we've shipped this year, and we're going to demo some of the latest enhancements,
and then we're going to talk about what you can be excited for in 2026.
As always, we love interaction, so fire your comments away and also make use of the Q&A section so that we can cover any questions that you may have at the end of the presentation.
And for now, I'm going to hand over to Max who's going to talk through what he and his amazing team have built this year. Go for it, Max.
year. Go for it, Max.
Thanks Matt.
Okay, before I fly into everything that the team has shipped this year, which is honestly a staggering amount, I'm going to quickly cover what I see as our best
achievements. This too was hard to
achievements. This too was hard to narrow down, but I think these three represent um what makes me most proud to work for this team. We have achieved a
4.6 ROI for therapy and coaching.
We have more than uh 100% increase in our monthly active users. And honestly,
that's just a culmination of all the things we've added to the product in the last year. And our customer
last year. And our customer satisfaction, so that's our user satisfaction now sits at 4.9 out of five, which is it's the best I've ever seen of a product that I've worked at in
my career and just couldn't be more proud of the teams for achieving these things.
There are loads and loads of things that go into this. Um, the big headline features I'm about to show are just some, but there's just so many little
bits of polish and extra work that the team always go above and beyond to get in and they all contribute just as much.
We just don't have time to get to them all today. So, the headlines of what
all today. So, the headlines of what we've achieved in 2025, for anyone who um remembers, all the way back to January, this is what the homepage
looked like. Uh we had Nova and therapy
looked like. Uh we had Nova and therapy and coaching in the nav, but the homepage itself was still kind of stuck
in the content only world of Unwind.
And so, we completely redesigned it. The
nav's moved over to the left. There's
really clear action-based navigation items and now notice it's front and center but is really clearly balanced with the other big pillars of our product. There have been coaching, other
product. There have been coaching, other content, helplines, training, that sort of thing.
Similarly on mobile, we went from a pretty content focused homepage all the way to a really nova focused homepage because lots of people use Nova on mobile. Now, this worked great for the
mobile. Now, this worked great for the vast majority of our users, but some users wanted maybe a more balanced approach, which is where we find ourselves today, balancing all the best
bits of Unwind on the homepage. So,
you'll see um tools specific to your focus area. So, stress and anxiety, you
focus area. So, stress and anxiety, you can see here you've got an introduction chat with Nova where it'll find out the foundational things about you that will
drive all of your use. uh thereafter you can still see the daily boost which is I don't know Matt I don't know how long the daily boost has been around but this has been a fan favorite feature for years and years and years longer than I
have been here for sure um so you can get that you can return to courses that you're working through um and just see things like inspirational quotes of the
day this approach combining all the best bits of unmind is something to keep in mind because this is a lot of what we're doing heading into 2026.
Now, I think it's it's hard to to visualize sometimes, but it's so so important to what we've done in 2025 is retain our leading position as just the
most safe space to talk about mental health and well-being. If you're using um AI chat, there are lots and lots of very complicated things which don't tell the
science team, but I don't fully understand always that go into what makes Nova the most safe option. One bit
that I do understand is the escalation protocol here. Um so this these are
protocol here. Um so this these are clear layers of escalation that Nova will intelligently push you to depending on the message you send it. So for
example, very rare but it can happen if a user expresses intent to self harm. We
will immediately connect them to crisis.
And this is something as mentioned doesn't happen often but when it does it's so important that that safety net is there. I'm sure you've seen them in
is there. I'm sure you've seen them in the news what can happen when it's not there and you're using one of these foundational models like church board etc.
If you say something that doesn't require crisis, but you do need to speak to someone straight away, then we'll direct you to urgent human support.
Conversely, if you are discussing something that needs human intervention, but not necessarily right now, or it could be this week, or it could be the following week, we'll redirect you to a book, a therapist, or a coach or
something else. And if none of those are
something else. And if none of those are true, then Nova will work through the problem with you or redirect you to some of the over 700 hours of content on our
platform that it knows can help.
Speaking of Nova, we've added lots of new ways for you to interact with Nova this year. Um, conversation styles is
this year. Um, conversation styles is one. It started as purely a coaching
one. It started as purely a coaching tool and now you can also set it to do active listening. So, it'll ask fewer
active listening. So, it'll ask fewer questions and instead will offer gentle support. And there's also a practical
support. And there's also a practical tools version where it will really try to redirect you to other content or give you structured guidance in the moment.
Matt's going to do a quick demo of this I believe in a bit.
We've also added voice. This is one of the things I use most in the platform.
This is on mobile and web. Um, and it just feels like a really natural gobetween um between uh human fully human therapy
and coaching and the text version of Nova, which is useful for all kinds of different reasons, but voice is so easy for me to spend 20 or 30 minutes
speaking to Nova.
We've also redesigned the book page so it's clearer and easier to traverse. you
can find those practitioners that are available via instant book and of course you can still use either manual filtering or AI practitioner matching to make sure you find the perfect
practitioner for you.
As well as overhauling how you book, we've also increased the number of services that you can book. So now
beyond therapy and coaching, you can book financial support, our legal support, elder care, wellness coaching, child care, all sorts. Um, and all
directly in our product in a couple of clicks.
On top of that, and the last thing I'll show of 2025 is we've overhauled analytics so that you on this call have a really high quality self-s served way
to see how online's performing, what's your uptake, how many signups do you have, um what are your users in the aggregate talking to Nova about, how many of them are using therapy and
coaching. This will start to be the way
coaching. This will start to be the way that you interact with your CSMs and even in between your C your um QBRS or your CSM connections. You can
self-service data and use it to inform your strategic decision-m.
Okay, those are the headlines. I'm now
going to pass back over to Matt to demo voice conversation styles, the analytics redesign, and our expanded human services.
>> Thank you very much, Max. Um it is wonderful to see how much progress we have made this year. It's a nice um reminder of all of the things that
happened dayto-day. So I appreciate you
happened dayto-day. So I appreciate you running through that. Um I'm going to acronym check you just really quick as the uh as the host. Um for those of you that are Unmin clients, welcome. Lovely
to see you. Um you will know what a CSM is and a QBR. For those of you who are not yet Unmin clients, welcome. Also,
please hit us up after the event if you like what you see. uh your CSM is your client success manager and your QBR is your quarterly business review and those are well that's one [clears throat] of
the most important person um in terms of your CSM who will make sure that what we are delivering is in line with what you want to achieve as a business and how you support your people and your quarterly business review is where we
dive deep into um what's happening what's happening in your world what's happening in mind's world and what's happening in the world of your employees and actually that will come on to some of that within the analytics suite when
I talk through that.
Okay, I have said my prayers to the Wi-Fi gods. So, let's see what happens
Wi-Fi gods. So, let's see what happens during a live demo. Um, first off, I'm actually going to start with the conversation styles, Max. So,
previously, as you mentioned, Nova only offered coaching conversations, which meant that some members didn't always receive the type of support that perhaps
they were looking for. Um with
conversation styles as you can see here um fe this feature members can now select the style that their best fits what outcome they're looking for or what
their reason for engaging with Nova is.
So active listening is for when you're not looking necessarily for solutions but simply want to be heard. Um talk
through a problem, think out loud. I
think if you read the recent Harvard Business Review, I think it was a study, might have just been a an article, but it noted that the top use of generative AI in 2025 was mental health
companionship. So active listening is
companionship. So active listening is something that is um your employees are likely seeking in an unsafe non-scienceback generative AI method. Um
to reiterate Max's point about safety protocols earlier, the next style is coaching. So that
classic style that follows a structured conversation to help you make progress, set goals or explore solutions. And then
finally, practical tools for when you want to get down to business, you need quick practical advice or content recommendations without too much back and forth. So I am going to start with
and forth. So I am going to start with coaching. And I have a prompt over here
coaching. And I have a prompt over here that I'm just going to copy over so that you don't see my spelling mistakes. So
let's say um in this scenario I want to set some mental health intentions for 2026.
Uh I am chatting fresh to one mind here.
So it's always going to do the initial introduction where Nova articulates to me what their purpose is, what their purpose isn't, how it's ethical, how it's safe, how it's confidential.
Um I'm going to acknowledge that and continue. So you will see here that Nova
continue. So you will see here that Nova is going to engage with me in a conversational style. It's going to um
conversational style. It's going to um ask me a little bit more about um my current state. So what my mental health
current state. So what my mental health and well-being has been like in 2025 and then what do I really want to focus on in 2026? So let's play along here and
in 2026? So let's play along here and say 2025 was a um busy year. I stayed on top of my
mental oh gosh you see my spelling mental health. Um but 2026
health. Um but 2026 is poised to be a little more stressful.
So work life balance is key. So just
giving a little bit more um context and then they are going to come back to me um with a little bit more information and they're going to coach me. Right.
So, as a reminder, Nova is trained by our clinical psychologists and built within the ethical guard rails um and clinical requirements set by the World Health Organization. So, it's going to
Health Organization. So, it's going to engage with me like a a coach would from a well-being perspective.
I'm going to clear that chat history, which is an option that is available to everybody. If you don't clear that chat
everybody. If you don't clear that chat history, your engagement with Nova becomes richer and richer because it comes becomes much more personalized.
So, for example, I'm in the demo environment here. But if I were using my
environment here. But if I were using my personal and mind account, it knows that Meline is nine. It knows that Jamie is seven, um, and that I love them dearly.
Sometimes I struggle with patients, etc., etc. So, I'm just going to clear the chat history here for the demo purposes. Um, let's have a whirl at
purposes. Um, let's have a whirl at active listening. Um, so if we go back
active listening. Um, so if we go back to my homepage here where I can start chats with Nova.
So let's say in this scenario I'm struggling to balance work and life at the moment.
So again that comes up because it's a a fresh trap. But um you're going to see
fresh trap. But um you're going to see here Nova is going to ask fairly short questions just so that I have the
opportunity to speak to speak my mind to be listened to to be heard. Um, so it could be, you know, right now they want to know what does a typical weekday look
for you. So early rise,
for you. So early rise, >> one hour commute, um, back.
>> Yes.
>> I you you actually haven't changed it from from coaching, I don't think.
Bottom.
>> Oh my gosh, I didn't.
>> There you go.
>> Tell you what, let's Should we try that again?
>> That's why you're here. That's why
you're my deck to my aunt. Nice.
>> Um, >> okay. So, let's change it to active
>> okay. So, let's change it to active listening.
Goes to show it's a live demo though for those that are watching.
Um okay.
Everything I just said, wanting to be listened, wanting to be heard. So, you
can see actually that was maybe a deliberate mistake, but you can see how the the tone has slightly changed or the style has changed. So, what Nova wants to know is what what feels a little bit
like most off at the moment. So, it's
not necessarily going to dig into Matt, who are you? What's your family life like? What are your goals, dreams,
like? What are your goals, dreams, wishes, aspirations? It's more of a hey,
wishes, aspirations? It's more of a hey, I hear you. You're struggling. Tell me
what's going on. So,
uh, let's see what you're struggling to balance. What feels most off?
balance. What feels most off?
I just feel like there isn't enough time in the day. Hopefully um few of you on this call can empathize with some of the scenarios that I give. Um I'm trying to
keep on common themes for folks at this time of year. I may lean towards more of the parenting element because that's typically mine. Um so here you can see
typically mine. Um so here you can see the the responses from Nova are fairly short. They're short easy questions so
short. They're short easy questions so that I can speak my mind and and be listened to.
Um, interestingly, so over quarter three, there were hundreds of thousands, if not maybe up to the millions worth of conversations with Nova across our client base. And the average
client base. And the average conversation length is 7 minutes, which I find quite fascinating because 7 minutes of conversation is is quite a
long time. And it goes to show that the
long time. And it goes to show that the the utilization of of Nova is really starting to take off for those employees that enjoy it.
Okay. So I will change to practical tools. So this is look no I know how I
tools. So this is look no I know how I feel. I need something from you. Sort me
feel. I need something from you. Sort me
out kind of immediately. We don't
necessarily need the back and forth. So
I'm feeling anxious. Do you have a breathing exercise?
Nova is as always going to empathize with me. Um and it's going to kind of
with me. Um and it's going to kind of check to make sure I'm okay. And then
it's going to give me some content directly from the platform that I can leverage. Now the plat the content it's
leverage. Now the plat the content it's given me now is based on the prompt that I put in. The content that I would receive in my personalized version is going to take into account all of my
likes, dislikes, and things that I've engaged with Nova about for the past two years. So you can see how it's going to
years. So you can see how it's going to become much more personalized. It's also
going to direct me to the section on the site that has more options if settling the mind and body isn't necessarily something that I'm looking for.
So that is a whip through of conversation styles.
Now I am going to speak to Nova. So um
let's have a chat. I mentioned before that the biggest use of generative AI right now is for mental health companionship. So that's people's desire
companionship. So that's people's desire to be heard. And this is where Anova's voice comes in. So it's the ability to speak to somebody and feel heard
whenever that person needs it. I could
wake up at 2:00 a.m. My mind could be racing. I can engage with Nova.
racing. I can engage with Nova.
So let's do active listening. Um,
and Max, if you give me a thumbs up if you can hear Nova once she once they start to speak.
Hi, I'm Nova, your AI well-being coach on Unmind. It's good to meet you, Matt.
on Unmind. It's good to meet you, Matt.
What feels most important for you to talk about today?
Hi, Nova. I'm feeling very stressed at the moment in the run-up to the holidays, and I'm struggling to focus at work and I'm short of patience at home.
>> Yeah, that sounds really draining, especially when work and home both feel squeezed at the same time. Tell me a bit more about what's stressing you out most right now. Is it more the workload,
right now. Is it more the workload, holiday plans, family stuff, or something else?
I think for me it's the workload and how that impacts on the family stuff. I feel
when I get home, I'm drained and I'm not how I want to be with my kids.
>> Yeah, that's a really tough spot to be in. wanting to show up well for your
in. wanting to show up well for your kids, but feeling like work has already taken everything out of you when you notice you're drained at home and not how you want to be with them. What
exactly tends to happen in those moments?
>> So, I I won't go on in in that example, but you can see how Nova is is listening and it's kind of combining that active listening and coaching element with me
um just to help me voice how I'm feeling right now. Um, the cool thing is as
right now. Um, the cool thing is as well, if if I was using my personal account, I would reference Jamie and and Maddie and Nova would know that they were kids. So, I wouldn't I wouldn't
were kids. So, I wouldn't I wouldn't have used the generic kids um terminology. Then, the other cool thing
terminology. Then, the other cool thing is those of you that love and use Unmind already will know it's available in a whole host of languages. Well, that is
also the case for Nova.
So if I go into language, I can select any of the languages that we have here.
I will use the one below which is Latin American Spanish. If I save those
American Spanish. If I save those changes um and I navigate back here to Nova, you will see how that voice changes to local language.
I am not going to embarrass myself by trying to pretend like I understand exactly what that says. I get the gist, but it's probably been about 20 years since I spoke Spanish. But I hopefully
that gives you a feel for um Nova Voice and the potential that it has. I think
as we continue to do these product showcases, the involvement and the utilization of Nova is going to continue to skyrocket.
I think over the two years from alpha beta to now general production that we've been um developing Nova, we've just been blown away by some of the the utilization and use cases for Nova and
we're excited to see that continue and Max is going to touch a little bit on that. Um
that. Um what am I doing next? I am next I'm doing human services. Okay, so Max talked about the um enhancement of our
of our buck page. So uh you know or most of you know that we've always had that user-led barrierless consumer grade experience for bucking therapy and
coaching and now we have brought that approach to the broader human service offering that we offer. So for example, let me go down here into financial
support.
Within um the unmind solution, you have access to enhanced financial and legal support, work life guidance, child care, child and family well-being, um elder care, kind of anything that you
can think of that that an employee may need in times of need. Um be them crisis or otherwise. Typically, your experience
or otherwise. Typically, your experience would be calling up a 1-800 number or an 0800 number or the equivalent local number wherever you are. That's still
absolutely viable. I think for organizations that typically have large manufacturing populations, the phone number is the easiest method or route to get through. It isn't the only one
get through. It isn't the only one though, and I think we want to bring that more into the the 21st century. Um,
so within practical support, you can book a consultation to talk about financial, legal, work life, whatever it may be at a time that's convenient to you with a consultant that is already
that you know is available and accepting and helping um, or within a kind of consumer grade experience. So if I enter in my email address here and my contact
details, I can go through and select what do I need support with. So across
the examples I gave there of childare, convenience elderare financial legal oh, and select with that. So financial,
the languages that are available um to me, I can select that my time zone where I'll be. And if I want to do a video
I'll be. And if I want to do a video call or a phone call, I can do. What
that's then going to do based on what I've requested is search through all of those calendar linked um providers that are available to me. and I am able to select a time and a date that is
convenient for me to have that first conversation about whatever the topic is that I'm looking to engage on. But go
through and click next. It's going to find a list of the counselors that are available. So it looks like Sherry is
available. So it looks like Sherry is available here. I can click in learn a
available here. I can click in learn a little bit more about Sherry and also the languages that she speaks. If I'm
comfortable and I want to select Sherry, I will go through.
It's a video appointment at 12:00 and I will confirm that appointment. I'm going
to receive an email just confirming that to me and that is going to appear on my homepage where it will sit alongside the therapy or coaching sessions that I may
already have running concurrently as well. So one single user interface, one
well. So one single user interface, one single experience, which we know from talking to a lot of our clients and companies at the minute is a big area of focus as companies look to consolidate
user experience across many different solutions that they have.
How am I doing for time? I think we're on point. So the final piece of my demo
on point. So the final piece of my demo is the new analytics suite.
Um so let me head to that for us here.
Um I guess first off a huge thank you to our engineering data and client success teams who work so hard to create an analytics suite that delivers insights
and value to our clients. And a big thank you too to those clients that inputed into the process. We don't build or ship product without first um
discussing with our clients and having those co-creation partners. So big thank you to you if you are on the call.
Previously in our old what we would call a dashboard um we reported out on those standard engagement and utilization metrics that you would expect to see let's say table stakes. The new
evolution of our analytics suite dives deeper into the insights and enables our clients to dig a little bit deeper and be more intentional with the decisions
that they make based on the data that they see. So we still have your ability
they see. So we still have your ability to break down by time period. We have
the ability to break down by the department that you catch and then the locations. I should say everything
locations. I should say everything remains aggregated and anonymous and we need to maintain the confidentiality and anonymity of your users.
Um within the summary it gives you what you would expect to see across utilization, how people are using it, why people are using it. But what we've also done now is allow a bit of more of
a deep dive into each of the core sections. So if you were to look at
sections. So if you were to look at something Oh, error loading. Bear with me one second.
error loading. Bear with me one second.
Let's go.
[sighs] Come on Wi-Fi.
There we go. Um, [snorts] so within the platform section, you will see things like an engagement. So you will know how the platform is performing or how should I say your employees are engaging with
it, how the active utilization and what it is that they're actually using across the platform. And you're also going to
the platform. And you're also going to be able to break that down by the departments, by the locations, see how the impact of some of the most recent engagement campaigns that you've been running have been operating and see
where that's been most effective. And
then also for those employees that like to track their mental health, you'll get an aggregated view of how they happen to be feeling.
[snorts] I hear most of I can feel it coming through the screen like Matt, that's table stakes. Um, it is, but I think
table stakes. Um, it is, but I think it's important that it's surfaced and it's really important that this is available in real time 24/7. So, I think I say real time, it's updated every hour
on the hour. So, it's as real as it can get in terms of real time.
Because we've seen Nova driving such significant utilization gains, it has warranted its very own tab. So we can dive into how your employees are
engaging with Nova and that looks at how many people are activated on it and how many people are using. You can see that over a trend line and time. Um what you
can see as well is the number of sessions that happen on a monthly basis as well as what is Nova kind of what's the outcome of a conversation with Nova?
Is Nova recommending content? Is it
actually triaging people to therapy and coaching or maybe to the more immediate services all based on that? Um or Max have forgotten. It
on that? Um or Max have forgotten. It
was the safety protocol. What was the the >> escalation protocol?
>> Escalation protocol. Thank you very much. Um as well as in an aggregated
much. Um as well as in an aggregated context, why are people engaging with NOVA? Is it about work? Is it about life
NOVA? Is it about work? Is it about life context? Is it more of a health and
context? Is it more of a health and well-being conversation? And then the
well-being conversation? And then the sessions are also categorized. So if
people happen to talk more about sleep, that will fall into the sleep category.
Some people may be engaging with Nova to help with um anxiety that they live with. So it starts to become really rich
with. So it starts to become really rich data and gives you a sense of where should we focus as a business in the next quarter or how does this align or correlate with what we're seeing in
terms of business performance? Where can
we focus our time to make sure that we're supporting the mental health of our people for the betterment of our business?
Therapy and coaching tab. So this is the ability to track utilization so that there are no surprises. So you can see how many of the sessions or predicted
utilization rate that you've agreed with unmind where you're tracking against that. You can see how many people are
that. You can see how many people are using unmind and how that's tracking over time. Um you can also see why um
over time. Um you can also see why um sorry what people are bucking the sessions for. So similar to how people
sessions for. So similar to how people are engaging with Nova, how are people bucking or using the human services and I think in our QBRS it's always a really interesting comparison of how are people
engaging with the digital resources and what for versus how are people engaging with the human resources and is there any correlation within the two of those things and then finally manager
reporting. So this is where any of the
reporting. So this is where any of the courses that you offer to employees from a manager training perspective about how to help create psychologically safe environments and micro cultures or how
to best support your people. You can
track the progress here. So there are a number of our clients that have mandated this training. So, it's a good way for
this training. So, it's a good way for them to check in on location and department performance against the requirements.
And that with only the smallest of Wi-Fi hiccups draws a close to my last live demo for a product showcase for 2026.
So, Max, sorry, 2025. Max, tell us all about 2026.
>> Thanks, Matt. You you handled your little Wi-Fi hiccup expertly. I honestly
I get so nervous watching you live demo this stuff. I would never be that
this stuff. I would never be that praise. [laughter]
praise. [laughter] Uh >> your product's so strong. It's never
nerve-wracking. Max,
>> thank you.
Uh okay, Matt, can you give me a thumbs up if you can see this?
Perfect.
So, okay, we've now had a quick look at everything that we shipped in 2025 and what it helped us achieve. And then Matt has zoomed into the stuff that we have
just just shipped in Q4.
When I look back at our 2025, I kind of think about it two halves.
the human side of our product expanded both into new geographies and languages, but also in the services we offer.
That's that goes back to one of our key principles is that we really want to serve people the right care at the right time. And one of the only ways you can
time. And one of the only ways you can do that is expand the options of care that you have. So, we're super excited to bring that expansion. The scale of uh
therapy coaching continues to be exceptional. we have seen higher than
exceptional. we have seen higher than 85% yearon-year growth again for the second year running. Um so our operations and product are ramping
and lastly we proved an industryleading return on investment for uh therapy and coaching of 4.6.
On the other half the digital product has been completely redesigned. Nova has
been upgraded in all kinds of ways including finding its voice. It
continues to be the safest way to interact with AI chat and all of those things to be honest everything all combined has contributed to doubling our
monthly active uses this year.
Now human the human and digital parts of our mind are excellent side by side and the big opportunity we see going into
2026 is for them not just to sit side by side actually to start to blend together.
So in 2026, we will be doing lots of different things to combine the best of human and the best of digital to achieve quite specific outcomes. Because another
thing with unminded is that we see great success when a user turns up and they have a goal in mind. They know they want to book therapy or they know they want to start a course or maybe they see one
of the conversation starters for Nova and it just catches their eye. But for
users who don't know necessarily what they want to begin with, there aren't super guided experiences yet. And that's
where pathways are going to come in.
This is we expect going to be the primary way that most users interact with Unwind in 2026. Everything that
we've shown today and like that enables users to make their own choice that remains. That's foundational,
remains. That's foundational, fundamental. What we're layering on top
fundamental. What we're layering on top here are guided experiences towards quite specific outcomes.
Some of the things that pathways will do speak to specific opportunities or gaps that we've seen in our product till today. As mentioned, they're going to be
today. As mentioned, they're going to be distinctly guided and opinionated compared to a wide set of options.
They're going to push generally towards quite specific business outcomes such as increasing the resilience of my workforce or preparing new managers when
we hire them or they get promoted.
Those outcomes will be measured from the beginning. So you'll be able to see the
beginning. So you'll be able to see the impact of pathways.
It will be designed as everything else is by our in-house clinicians and in collaboration with our practitioner network and not dissimilar to the manager content that Matt sorry manager
courses or champion courses that Matt showed in the analytic suite, they'll be tracked so you can see how many of your people are completing them and encourage
them uh to complete them if you'd like.
One of our big bets is that we think pathways will provide a way to achieve the same or better outcomes in a more costefficient way and
on top of that they will enable a more predictable spend specifically around therapy and coaching.
Let's zoom in a little bit on what a pathway could look like. So as mentioned you could have one which is about preparing new managers and this could be anytime you promote someone or you hire
someone from outside the company.
It could kick off with a specific coaching session and the coach here has been prepped that this is the first session of the new manager pathway and they will be trained on how to deliver
that specific session.
One of the huge opportunities of AI, not just of AI, but of all of the best parts of our mind, is to engage users and provide value in between sessions.
And that's a key way we see Nova coming in.
AI session summaries of the kickoff session with Steve can be passed to Nova so that you don't have to retread all of that ground and you can just pick up coaching midweek.
There'll be many more steps as you can see at the bottom. This is maybe day one and then day three and then all the way through to day 20 where you're measuring outcomes seeing how confident the
manager feels creating psychologically safe teams. Another option might be resilient leadership and this could be for everyone in your company because
resilience really is a shared responsibility. In this instance it
responsibility. In this instance it could start with Nova rather than a coach or a therapist. continue with
content. It certainly could have coaching or therapy in the middle, but the key tenants of outcome measurement and targeting a specific business
outcome remain present.
Now, there are lots of features that we're going to build on the way to pathways. First of which will be voice
pathways. First of which will be voice exercises. So,
exercises. So, if we think back to the demo Matt was doing earlier of the practical tools and it was linking to some content in our platform, well, we're going to start
teaching Nova how to deliver certain voice exercises. And in some instances,
voice exercises. And in some instances, when Nova knows it can deliver those, a practical tool might be for it to do that instead of point to content. So,
here we're looking at a breathing exercise. It could be like a body scan
exercise. It could be like a body scan or a grounding exercise. We'll start
with the most commonly used exercises by therapists and um mental health coaches.
The kinds of thing that we might have previously made content to do, but that content often comes in one language and when we want to put it into a new language, we have to completely redo the
content. One of the huge advantages of
content. One of the huge advantages of AI is that it can be personalized to you and it speaks already most of the languages on the planet and that will only get better.
As well as being able to speak to you in any language, we're going to enable you to choose the voice it speaks to you. So
this is deepening that personalization story. And so now you can probably start
story. And so now you can probably start to put these things together and see that this is just going to be a much more personalized replacement for the
job that content used to do. Not just
personalized but also interactive.
As well as improving the personalization of Nova's voice, we will build handoff between the product and therapy or coaching sessions. As a clarification,
coaching sessions. As a clarification, this will always be optional. It'll be
completely private and users will have to opt into this. We won't do this automatically. It'll be opt in and they
automatically. It'll be opt in and they will speak to their practitioner about it. Naturally, it'll be completely safe,
it. Naturally, it'll be completely safe, completely private as the rest of our product already is and as Nova has been built from the ground up.
In this instance, you can see maybe you could reflect on Wednesday's session, maybe a therapy session with Darren. You
can reflect on that with Nova without having to tell Nova everything that you went through in the therapy session because it already knows. You can just pick up where you left off. Or perhaps
you could complete a box breathing exercise as we saw on the previous screen, but maybe it's something that Darren recommended during the session.
Another one, quite a like systemsy one, but actually really enables a different way to interact with the product is threads. At the moment, Nova is almost
threads. At the moment, Nova is almost like a kind of personal one-to-one coach and you bring everything to it and that works in many instances, but there are
times where you might want to compartmentalize the different things you're dealing with. In this instance, as you can see, you might want one thread where you're talking about your
stress of being a parent, as Matt alluded to earlier, feeling guilt about, I don't know, how the kids got off to school in the morning. You want that to be quite separate from a problem you're
dealing with in your team or a personal problem about sleep struggles.
All of these things will add up to pathways and we will be shipping each bit along the way and collecting feedback but eventually they will turn
into pathways which are guided tracked blending the best bits of our mind and pushing towards a specific business or personal outcome. We're really excited
personal outcome. We're really excited to get these in your hands. So, Pathways
is is a big big part of our 2026, but it's not all we're going to be doing.
We'll continue the great work the team has done redesigning the product. A
redesign is is something just keeps going. You That's the great thing about
going. You That's the great thing about making software as opposed to hardware products is you just keep iterating all the time, improving all the time. One
thing we're really excited to bring is personalization across the product. So,
in this instance, you're looking at homepage where a bunch of therapists and coaches have been pre-selected, pre-matched to you based on your well-being scores and
a matching exercise or underneath there are a handful of conversation starters that have been selected for you based on your well-being scores or your conversation history. This kind of
conversation history. This kind of personalization just increases the likelihood that what we put in front of users is more relevant and more valuable
and has a higher chance of getting them to the right care at the right time.
Another big project we're undertaking in the new year is health plan integration.
So in this instance, a user will be able to see which practitioners are in network of United Healthcare. And if
that is their health plan provider, they can specifically choose practitioners who are in network so that after they've used their free sessions provided by
their employer, they can continue care through their insur insurance provider.
Lastly, we will continue to improve the signposting of Nova. So as long as you're not going through the escalation protocol triggering any safety layers
and um as if Nova doesn't think it can solve your problems itself, we will teach it about existing benefits you have at your company and point users to
them if we think that's the best care again right care at the right time.
Okay, that's loads. I'm sure we have um overwhelmed you with what we've done in 25 and what's coming in 26. Um, thank
you for all your support in 25 and we're really looking forward to getting the stuff in your hands in 26. If you have
any questions, please let us know.
Thank you, Max. Um, very exciting to see all of those 2026 a sneak peek. Um,
Darren, don't worry, we will send you the recording so you can catch up. Um,
we did have one question which you answered already. So, the question was,
answered already. So, the question was, can you switch the accent/gender of Nova voice tool? And that will be coming
voice tool? And that will be coming early in 2026 and it it relates to the voice options that Max showed earlier.
Um, which is very exciting. Max, I think you'd be good for a calming uh male voice based on your presentation style.
Um maybe an extra side gig for you there.
>> Oh, thank you. Yeah.
>> Um I'll give a couple of minutes of small talk just in case any questions.
Feel free to just throw them in the chat if you want. But um it feels good as a a mental health company to be able to give you 15 minutes back to your calendar to go and do something good for your well-being. Take a break, take a walk,
well-being. Take a break, take a walk, [gasps] caffeinate, whatever. Um whatever works
caffeinate, whatever. Um whatever works for you. Um,
for you. Um, cool.
Max, what was your spot? Have you done Spotify wrapped?
>> I have.
>> What was your Spotify wrapped age?
>> 82.
>> No way. Mine was 64.
>> Did you have a bunch of kids stuff in there, though? All of my parent friends
there, though? All of my parent friends have got like Bluey and things like that in their >> No, they we have the family accounts, so it's it's [clears throat] split. Um,
that would be K-pop demon hunters would have been on repeat from my daughter.
Um, but I've not found anyone who's had an older age than I. So, thank you.
Great to see you.
>> So, >> um, cool. All right. It doesn't look like we've got any questions. So, we'll
give you that 13 14 minutes back. For
those who are joining us for their fourth product showcase of the year, thank you for spending time with us this year. We appreciate you. And for those
year. We appreciate you. And for those of you that joined today, we appreciated you choosing to spend a bit of time with us. Thank you for all your support from
us. Thank you for all your support from the clients from this year. Um, we hope you have a wonderful holiday season wherever you may be celebrating it. And
we will be back in 2026 to kick off with a Q1 product showcase. But for now, um, everyone be safe and take care.
>> Thanks everyone.
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