You Need To Be Extreme If You Want Your Life To Change
By Dan Koe
Summary
## Key takeaways - **Extreme change rewires your brain**: Pursuing a goal with all your might flips a switch, putting your brain in an environment that quickly adapts, making the goal your new standard. Novelty and challenge stimulate neuroplasticity more than mere consistency. [02:42], [03:43] - **Obsession fuels intrinsic motivation**: When you're obsessed with a goal, you're fueled by intrinsic motivators like curiosity, passion, purpose, autonomy, and mastery. These motivators stack and strengthen each other, sustaining a state of flow. [03:45], [04:02] - **Your mind filters reality by obsession**: Your mind is wired for survival, protecting not just your genes but also your worldview and concept of self. When identified with an obsession, your mind automatically notices opportunities reinforcing that higher version of yourself. [05:34], [06:45] - **Disappear for 6 months: Defense & Offense**: Eliminate distractions ruthlessly by saying no to invitations and bad habits. Then, focus on one project, one book, one meditation, and one workout to cultivate the good, true, and beautiful. [13:05], [17:07] - **One project is the building block**: Choose one project that acts as a building block for the life you want, integrating the good (solving problems), the true (objective results), and the beautiful (personality expression). [18:07], [19:45] - **Mind and body are interconnected**: Your body should be your full-time job to train and respect, as its destruction leads to the destruction of your mind and creativity. A lack of health impacts your work quality and relationship depth. [23:23], [24:04]
Topics Covered
- Extreme Change: The Glitch in the Matrix.
- Your Brain Rewires for Obsession and Novelty.
- Obsession Unlocks Hidden Opportunities and Resources.
- Chaos is the Catalyst for Your Higher Self.
- Holistic Monk Mode: Four Habits for Total Life Change.
Full Transcript
You need to be extreme if you want your
life to change. And the best way I can
illustrate this is by talking about the
story of my birthday in 2021 because I
remember it vividly. This was the time
when my business was actually starting
to do well. I was also in the middle of
losing weight because it happened after
co. So I was 20 to 30 lbs overweight.
I'd been in the gym my entire life. I
didn't like how I looked. This was also
a time when I was in the middle of the
first draft of my first book, The Art of
Focus. And the weird thing about this is
I so many things were going well and it
felt like at that time every single
weekend there was a reason to go out and
do something that would ruin my
progress. Things like concerts or
hanging out with friends or going out to
drink, that kind of stuff, just normal
life for normal people. And since I was
making such good progress, I figured I
could take a break. So I did. I went
out, I partied, I drank, I stayed up
late, I went off my diet, and as you
could guess, my progress didn't only
slow down, it just started going
downhill rapidly. Every weekend, it
would take maybe 4 to 5 days for my
energy and my mental capacity to
recover. And by that time, there was
another event to attend. There was
another thing to do that would slow down
my progress. And because of this, I
couldn't think straight for writing the
draft of a book. And obviously, my
fitness habits fell off. and my business
started to slow down because of those
two things. Now, that felt painful, but
the pain wasn't excruciating just yet. I
didn't have a reason to change. Now, for
months prior to this, my friend group
and I had been planning to go to Seattle
for my birthday, and I was already tired
of not making progress, but it was my
birthday, right? So, I could justify
going out and having a little fun one
last time. So, after a weekend of going
out and doing the same thing and making
very little progress, I was done. At
that point, I was just so mad at
myself because when you have goals that
are the most important thing in your
world, they shine a light on everything
you're doing wrong. The most painful
thing in the world is watching those
goals fade into the background as
they're being replaced by goals of
shallow pleasure. So, the second I got
back home, I just disappeared. I didn't
respond to anyone. I became unavailable.
Every invitation or event in any form
was just an automatic no. I didn't even
have to think twice about it. And
because of that, every single action I
took felt seamless. I wanted to be
disciplined. It gave me joy. And slowly
my mind returned, my body returned, my
business returned. My entire world
changed in an instant. Now why is that?
The first reason is because being
extreme changes your brain. There's a
famous saying that summarizes a
neurosychological theory related to
neuroplasticity called Heb's law. And in
a nutshell, it just says neurons that
fire together wire together. So
neuroplasticity, as you may know, is
your brain's ability to rewire itself by
forming new neural connections
throughout life. Your brain isn't fixed
and rigid. It's a dynamic network that
can adapt, learn, and change based on
your experiences, thoughts, and actions.
So being extreme about changing your
life helps quicken the process of
neuroplasticity or changing your brain.
People scream about how consistency is
key, which is true due to repetition
reinforcing neuropathways, but we can
take it a step further than that.
Novelty and challenge stimulate
neuroplasticity even more. So when you
flip the switch and pursue a goal with
all your might, you put your brain in an
environment that quickly adapts and
helps that become your new standard. The
second thing is that intensity and
obsession create this neurochemical
cocktail in your brain. Most people fall
into a rut because they seek extrinsic
motivators. But when you are obsessed in
the context of this discussion with a
goal, you are fueled by intrinsic
motivators. each of which stack and
strengthen each other in a way that
sustains some degree of flow which is
the state of optimal experience or one
of the most enjoyable states of mind.
Now there are five of these intrinsic
motivators. The first is curiosity which
is the desire to explore the unknown.
Learn how to change and fill knowledge
gaps and this results in good dopamine
from novelty and neuropepinephrine which
heightens attention preparing you to
learn. The second intrinsic motivator is
passion where an intense enthusiasm is
built for the path that allows you to
change your life. This results in more
good dopamine and norepinephrine. The
third intrinsic motivator is purpose
which is the feeling that your actions
contribute to something larger than
yourself. Achieving goals here results
in more dopamine which reinforces
behavior. And serotonin stems from
significance and belonging. Oxytocin
stems from connection. The fourth
intrinsic motivator is autonomy, which
is the desire to direct your own life
and work to control your choices,
actions, and environment. And this
results in yet again more dopamine and a
reduction in cortisol, which is the
stress from feeling put in a box,
allowing for creative decision-making.
And the fifth intrinsic motivator is
mastery, which is the process of
learning and growing being its own
reward. And this results in sustainable
good dopamine that keeps you in the
game. Those are the intrinsic motivators
that create obsession and you will
understand these more as they come into
play when we talk about how to spend the
next 6 months of your life. Now the
third point here is that your mind
filters reality based on what you're
obsessed with. Let's illustrate this
with a quote from Maxwell Maltz. The man
who conceives himself to be a failure
type person will find some way to fail
in spite of all his good intentions or
his willpower even if opportunity is
literally dumped in his lap. The person
who conceives himself to be a victim of
injustice, one who was meant to suffer,
will invariably find circumstances to
verify his opinions. Our mind is wired
for survival. But the interesting thing
about being human is that we don't only
try to protect and reproduce the
information in our genes or in our DNA
like animals. We do that, but we also
attempt to protect and reproduce the
information in our consciousness or our
worldview or our concept of self. So
what that means is that we feel
threatened when our body is threatened
obviously like animals but also when our
identity is threatened. So on the
negative end we notice information that
reinforces our beliefs and worldview
often leading to us lashing out at those
who question our religious or political
beliefs. Our identity feels threatened
and the brain's response sends that
signal. So we feel the need to survive.
Now on the positive end, when you are
identified with a goal that you are
obsessed with, your mind will
automatically notice opportunities in
your environment to reinforce that
higher version of yourself that you were
becoming. An example of this is if
you've ever set out to achieve a goal,
like a New Year's resolution, and then
you start reading a book, and now you're
learning things that you didn't even
know existed before. you're noticing
diets to try and exercises to try and
when losing weight or going to the gym
wasn't a priority to you before, you
didn't care about those things. They
didn't even register for you. It's the
same phenomenon when you hear a word for
the first time and then you hear it
everywhere or when you see a new car for
the first time and then you see it
everywhere. The point is that if you
aren't obsessed with a goal, you are
missing out on so much in life and so
many opportunities where you're
wondering, "Oh, how do I do this? How do
I do that? Oh, I'm it's it's all luck.
No, you're just not obsessed with a
goal. The goal that allows you to notice
those things. The people who are
obsessed with their goals are living in
a completely different mind space than
you. And they don't have trouble
succeeding because it's automatic. We're
wired this way because our ancestors
were wired this way. When our ancestors
were hunting for something or they
needed food, their attention was
heightened and they would notice things
in the environment that allowed them to
survive. Now if we look to something
like cybernetics and apply that to our
mind or the psyche, we can see that our
mind has some form of a homing mechanism
toward our goals. Our mind accepts
information that helps it and rejects
information that doesn't. You are
steered toward your goals without much
effort. So in summary, if you are
obsessed with a goal, the universe will
conspire in your favor by giving you the
resources to achieve it. So, we
understand that being extreme or being
obsessed is the best way to change your
life. But how do you get to that point?
Right? You're you're hearing me say,
"Oh, you need to be obsessed with a
goal." But what if you aren't obsessed
with any goal? What if you don't care
about anything? What if you don't know
what to do? What if you're stuck in this
rut or you just feel lost? What if
you're like me leading up to my birthday
where I was just starting to fall off
track, but I didn't really notice how it
was impacting my life until I finally
hit that point where everything turned
around. How do you hit that point and
what is the reason behind it working? To
understand this, we need to understand
that evolution creates order from
disorder. Now, this is an interesting
one because the second law of
thermodynamics states that all natural
processes move toward a state of greater
disorder over time. In other words, this
is what entropy is. It's the measure of
disorder, randomness, or chaos. Now,
here's the thing. the universe or your
life just moving towards greater
disorder or randomness or chaos is only
half of the story. In his book, The End
of Uncertainty, Ilia Priagene makes the
argument that this arrow of time is not
just an illusion but a fundamental
feature of reality itself. When a system
is pushed far enough away from
equilibrium, it can become unstable.
Now, here's the key point. This
instability can lead to a spontaneous
emergence of new complex ordered
patterns called dissipative structures.
The easiest example to wrap your head
around this concept is think of a faucet
and the faucet is just pouring out water
and it's very chaotic. But at some point
it gets so chaotic that as it's going
down the drain it creates this
whirlpool, this beautiful ordered
structure of a whirlpool that's not more
chaotic. That's not more messy or more
disordered. That's order that has
emerged from disorder. Now, I know we're
getting all scientific or abstract here,
but bear with me for a second because
there's one more thing that you need to
understand, and that's the fact that
reality is composed of whole parts. Not
just parts, not just holes, but whole
parts. An atom is a whole and a part of
a molecule. A molecule is a whole and a
part of a cell. A cell is a part of an
organism. An organism a part of an
environment. Or you can think of letter
to word to sentence to paragraph or
matter to life to mind to soul to spirit
or even things like the technoeconomic
base of a society like foraging to
horicultural to agrarian to industrial
toformational societies. Now the point
that I'm trying to get at with
illustrating this is that evolution
creates order from chaos. As matter
progressed and became more complex, life
emerged. As life progressed, mind
emerged. As anything becomes more
developed or complex or disordered or
messy, a new hole emerges as the ordered
structure for that thing. Now let's try
to tie this all together. So when you
take the concept of entropy and apply it
to the mind, you get psychic entropy. In
other words, the mind tends toward
disorder, randomness, and chaos. So in
your personal life, when you reach a
point of feeling lost or you feel like
your life is falling into chaos, you are
presented with an opportunity for a
higher version of yourself to emerge.
This isn't just some random abstract
philosophy. This is directly observable
in everyday life. This is exactly what
happened in my story. Things became so
complex, so disordered. I felt so
chaotic, like I was falling into this
rut. And eventually I just hit that
point. I hit the point of becoming so
fed up with the progress that I was
making that I had no choice but to flip
the script and do the complete opposite.
The reason that many people don't reach
this point is because they aren't
brutally aware of how their current
trajectory in life is impacting their
thoughts, emotions, and progress toward
non-existent goals. So, you need to
reach the crossroads of dissonance and
insight. What I mean by that is once you
get a taste of where you are in life,
you've gotten you've you've been there
for long enough, you will start to feel
like you are being ripped in half. And
that's exactly what you need to pay
attention to. One lower part of you
wants to stay the same while one higher
part of you wants to change. And as you
intentionally choose to lean toward the
higher, you are met by insight. You are
given the answer to everything. And that
leads to this insane burst of clarity
that leads to obsession for a meaningful
goal. That is the tipping point that
pushes you into being extreme. Now once
you hit this point, this is when you
disappear for 6 months and focus on four
habits. New knowledge comes when you
simply bear in mind what you need to
know. Keep holding the problem in mind
and it will yield. The history of human
beings is certainly a testament to that
fact. An individual runs into a problem
and simply obsesses about that problem
until he or she solves it. It might take
a week, a month, a year, a decade, a
century, or a millennium, but the cosmos
appears to be such that solutions are
always forthcoming. That's a quote from
Ken Wilbur that helps summarize this
nicely is that all problems are soluble.
And that's exactly what you're doing
when you go into this period of monk
mode or disappearing for 6 months.
You're obsessing over a problem. Now, on
the topic of monk mode, I'm sure you're
familiar with it. It's a concept that's
often talked about in the
self-improvement space, and recently
it's just become a bastardized version
of its former self. Everyone has talked
about it, and now since everyone knows
about it, it's often reduced to this
shallow definition of just cut everyone
off and make money. So, we're not going
to do that. And in fact, we're not even
going to follow the original definition
of what monk mode was. What the original
monk mode means is a purely ascending
lifestyle or an aesthetic lifestyle. So
in the past agrarian societies when the
horsedrawn plow was invented there was
an abundance of food and so men had the
free time to pursue their own interests.
So this is when things like writing and
mathematics were invented but it also
gave people the time for deep
contemplation. And what they found is
that the divine wasn't out there or up
there but in here. And that realization
led to the axial period. And the axial
period was a time where revolutionary
spiritual and philosophical ideas
emerged across multiple civilizations.
So Socrates in ancient Greece, Gautama
Buddha in India and Lasu in China. So
this ascending spirituality that was
created or aseticism is a view that pins
the manifest world as evil. Since the
kingdom of heaven couldn't be found up
there or out there, money, sex, food,
and pleasure were demonized. So true
monk mode, the original definition of
monk mode is just this. It's a period
dedicated to the ascending path and
self-realization. But the thing is here,
we're in 2025. We have access to a lot
of information, a lot of different
worldviews. We have access to history.
Any non-dogmatic person realizes that
spirituality is only one piece of the
puzzle. It's a very important piece. But
reducing the solution to all of your
problems to contemplation is just as bad
as reducing the same to atoms, money, or
just parts or physical things. The
spiritual people who demonize the
scientific materialists for reducing the
world to atoms are doing the same thing.
They're just reducing the world to
spirit. So instead of doing that, we're
going to disappear for a period of
intensity toward a better life. a period
where you obsess over a problem until
it's solved. And our problem here is
that we want to change the entirety of
our life. We need a holistic monk mode,
if you will. Now, that comes in two
parts. Defense and offense. So, we'll
start with defense, which is short and
to the point, which is eliminating
distractions. Because focus does not
only apply to work. Distractions are not
only notifications that pull you away
from work. The entire point of
disappearing is to create a glitch in
the matrix, to change your identity
overnight, to rid yourself of the crabs
and parasites that pull you down and
drain you of the energy that must be
dedicated to the choices that create a
better future. Now, for the sake of
being extreme, it's easier to change
everything at once than it is to change
one thing at a time. So, rip the
band-aid off. Stop responding to people
who only take and never give. Any
invitation that pulls you away from your
goals should be an automatic and firm
no. Every bad habit that does not serve
you stops tomorrow. No exceptions. It is
an incredible feeling to choose your own
limitations. To be free of that which
splits your attention from the highest
good you can do. Now that's defense. Now
for offense, we need to form four focus
habits. Because a good life stems from
the pursuit of the good, the true, and
the beautiful. The pursuit of truth as a
whole. The good is inner subjective
truth. What is good for humanity or
community? It's doing what's right. The
true is objective truth which is found
in scientific study. And science derives
data. Data is experience. And experience
is physical, mental, and spiritual. The
true is about learning and understanding
how things really are. Now, the
beautiful is subjective truth, the realm
of aesthetics, noticing, and creating
beauty around you. Now, there are many
variations of habits that can check all
of these boxes, but we're going to focus
on four. The four that I think are the
most impactful and easiest to focus on.
So, what you're going to disappear and
do for the next 6 months is this one
project, one book, one meditation, one
workout that checks the boxes of the
good, the true, and the beautiful and
each dimension of your life. So, let's
start with one project, the thing that
you're going to build. Your project is
the thing you're going to work on. It's
your work because work is a necessary
part of life that brings contrast to
rest. But most people work jobs they
hate. So they throw the baby out with
the bathwater hoping that they will
never have to work again. This is a
delusion because you will not be happy
in a state of perpetual vacation because
meaning is found in contrast. If you
don't work to balance out rest, then the
rest becomes meaningless. You go on
vacation and after a month you want to
go back home. You want to get back to
work. The problem is you're working on
the wrong thing. And on top of that, the
average person's view of what rest is,
where rest is recovery, most people view
it as this form of self-destruction. You
lay in bed, you get fat, you eat
Cheetos, you drink wine, you become a
degenerate. That's not rest. That's just
a recipe for burnout because you're not
recovering for any form of meaningful
work. So the start of the solution is to
choose one project that acts as a
building block for the life you want to
live. Now this can be anything. A
creative project that leads to
independent work, a portfolio project
that leads to a change in career. And
most of the time considering the state
of AI, I at least recommend that
everyone try entrepreneurship because I
know many people don't want to do that.
But the way you hedge yourself against
replacement is that and because you are
attempting to control the good, the
true, and the beautiful in your work.
You can't control that when someone else
assigns you the work. Your work and the
project that moves you toward creating
the work you want is a representation of
the good. Because entrepreneurship is
the art of solving problems in other
people's lives. It is how you contribute
to a community or an audience of people
by fulfilling a role that improves their
lives. Now obviously there is the bad
side of work which is doing work for
someone else and being completely
unconscious of the impact that that work
is having on society or culture or the
community or people as a whole. Some
people are working some random desk job
and don't even care or don't even notice
that their company is in coordination
with another one that drops bombs in
another country. Your work also
integrates the true because you have to
learn and actually try to get objective
results for other people. And it
integrates the beautiful by expressing
the depths of your personality because
the best type of business or brand is
one with personality either as one
person as a personal brand or as a
business with personality. So spend one
hour of deep work a day on a project
that can change your professional life.
Put it on your calendar. Work that
doesn't feel like work is the
intersection of what the world needs,
the good, what you have experience with,
the true, and what you deeply care
about, the beautiful. Work, when done
right, is synonymous with life. It is
the central pillar of everything else
you do. And that leads into number two,
which is one book. Now, you're bound to
finish one book in 6 to 12 months. You
can read more, but it just didn't make
sense for me to say two books or three
books when we're saying one project, one
book, one meditation, one workout. It
just didn't make sense. But if you want
to change your life, you need the
knowledge to do so. Plain and simple.
And school probably isn't going to give
you that knowledge. So, you need to
self-educate. You need to immerse your
mind in the thoughts of those who have
lived the life you want to live. Now,
this is simple enough. Read one book 30
minutes a day because learning something
just because you're curious is a prime
representation of the truth. And as
you'll find the simple act of
exploration brings novel ideas that lead
to progress. Now the third habit is one
meditation. While work can be beautiful
and spiritual. It is not a full
replacement for a habit that maintains
your connection with reality. Now, by
meditation, I do not mean sitting in a
dark room and closing your eyes and
focusing on your breath and letting your
thoughts pass, even though that's very
viable. You can do that. Meditation, for
all I'm concerned, is a way of life, a
way of perceiving the world through a
lens of wonder and gratitude. Noticing
the amazing things all around you that
tend to be glanced over when you are
stressed and narrow-minded. The purpose
of meditation in this sense is to notice
depth, to escape the trap of shallow
living. So, for at least 10 minutes a
day, attempt to notice reality in
greater detail and depth. Go on a walk
and only focus on the feeling of your
feet on the ground. Stare at a tree and
notice the intricate detail that you've
never noticed before. Listen deeply when
having a conversation with a loved one.
Don't just notice words. Notice tone,
expression, everything. Stare at your
hand for 10 minutes straight. Yes, I'm
serious. And let your mind wander deeper
into the detail. Feel the water on your
hands while doing dishes. Feel
everything you touch for once in your
life. Listen to the sound of silence or
cars in the distance. Pick apart the
intricate smell of even the most boring
food. Don't over complicate this. And
this leads into the last and final
habit, which is one workout. And I'll
let Socrates tee this one off. No man
has the right to be an amateur in the
matter of physical training. It is a
shame for a man to grow old without
seeing the beauty and strength of which
his body is capable. Now, back to the
topic of reality being composed of whole
parts. One major tenant of these whole
parts is that the destruction of the
lower leads to the destruction of the
higher. So if we destroy earth then
obviously humans the level of mind is
destroyed with it. Destroying the earth
is literal suicide. Another example is
if a cancer cell or a virus invades the
organism and eventually takes over
because we don't fix it then it becomes
sick and eventually dies. And if you
remove something like a sentence from a
paragraph a lot of the times the
paragraph won't make sense. Now, the
point with this is that you live in your
body. It should be considered your
full-time job to learn about it, train
it, and treat it with respect because
anything else is literal suicide. Not
only that, but a lack of health shoots
its impact upward into the creative
ability of your mind, the quality of
your work, and the depth of connections
in your relationships. It's all
connected. So, commit to one workout,
whatever you feel the most pulled to do.
Find a running program, a weightlifting
program, a Pilates routine, a yoga
thing, whatever. The point is to pay
mind to the body that allows you to be
here every single day. Those four habits
can radically change your life. Those
four habits can align you with the good,
the true, and the beautiful. Those four
habits can lead to a higher state of
enjoyment through curiosity, passion,
purpose, autonomy, and mastery. Get sick
of being sick. Give yourself permission
to be extreme. disappear and come back
unrecognizable. Thank you for watching
this video. If you want to read my
latest letter on the death of thoughtful
creation, how to get ahead of everyone
else going into the future, you can read
that on my Substack for free. And on the
paid version of the Substack, I actually
release the full course of the oneperson
business launchpad. So, you can go to my
Substack, check out what's all there,
sign up for free or paid. That's it for
this video. Thank you for watching. Bye.
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